photowow.com Celebrates Release of Warhol Postage Stamp by Helping Future Pop-Art Prodigies

photowow.com turns customer photos into custom-framed works of art on canvas in 40 design styles, including pop art--a la Andy Warhol--the master himself. To celebrate the release of the pop art papa's postage stamp, photowow.com is donating 10 percent of proceeds on personalized pop art to fund a scholarship for art students at UCLA.

PHOTOWOW.COM CELEBRATES WARHOL STAMP RELEASE
BY HELPING FUTURE POP-ART PRODIGIES

LOS ANGELES (AUGUST 6, 2002) -- photowow.com (www.photowow.com), the Los Angeles-based retail and e-tail boutique that turns customer photos into personalized pop art pieces on canvas, is celebrating the August 9th debut of the Andy Warhol first-class postage stamp by establishing a scholarship in the Department of Design|Media Arts at the UCLA School of the Arts and Architecture. Ten percent of the proceeds from photowows personalized, custom-framed Warhol-style works of art, sold between August 6 (Warhols birthday) and November 3, will be donated to UCLA to provide scholarship support for students in the Department of Design|Media Arts.

Its a fitting tribute to a man whos silkscreened images of Marilyn Monroe, Jackie O. and Campbells soup have endured four decades of societal fickleness. And its a fitting way for photowow to make buying a personalized piece of pop art easy, cost effective, and far more meaningful than a can of soup. From your child and Chihuahua to your parents, spouse, or yourself, photowow transforms your favorite new or vintage photograph into high-quality art that reflects your style.

Its like commissioning your own painting, but it takes less than two weeks and costs a fraction of the price," says CEO Robert Schiff.

photowows team of graphic designers use in-house scanners, large-format digital printers and custom-framing capabilities to create and print custom images on canvas or semi-glass paper. Prices range from $100 to $900 for sizes that suit any room or wall -- from mini tabletop prints to 4 x 5 canvas portraits.
While photowow offers 40 different designs, the Warhol motif is the unequivocal favorite. In fact, most of his clientele request the Warhol look.

Warhol was the master imitator of life, and photowow imitates the imitator," says Schiff. But thats not the only reason why the e-tail art shop is gaining widespread attention for its personalized art designs.

Warhol blurred traditional boundaries between fine art and popular culture; likewise, photowow takes popular photos and creates fine art images," Schiff explains.

On the technological side, Warhol invented the groundbreaking technique of silkscreening photographic enlargements onto canvas. Similarly, photowow took cutting edge commercial technology and made large-format personalized artwork available to the public.

But personalization and price are the differentiating factors propelling photowows appeal. Instead of random everyday objects like Campbells soup cans or celebrity idols, photowows artwork conveys an image far more meaningful and is significantly more affordable. photowows Warhol-style design costs less than one percent-and is roughly double the size-of the artists smallest original.

Ultimately, the biggest difference is immortality. Warhol may have guaranteed everyone their 15 minutes of fame, but photowow can turn those 15 minutes into a lifetime of memories.
###

photowow.com has three retail locations in Southern California (Brentwood, Encino and Valencia) and an e-tail outlet at www.photowow.com. Customer service is available at 1-800-453-9333.