Serence expands sales presence in Boston

Serence announces an expansion of its North American sales operations in response to an increased demand for information channel technology. The company has established a sales presence in Boston, MA.

2002/08/15 -- Ottawa, Canada: Serence, developers of a smarter information delivery system, announced an expansion of its North American sales operations in response to an increased demand for information channel technology. The company has established a sales presence in Boston, MA, and has appointed Scott Harvey as its North American Sales Director.

The Boston office is a logical step in our strategy for continued growth in the United States," said Allan Wille, President & CEO of Serence. By developing a presence at the intellectual and technological hub of the east coast we are able to work more closely with existing customers and pursue new engagements."

The current economy presents us with some exciting opportunities," says Mr. Harvey. Online Content Providers need to profit from their content, and corporate America needs to lower operating expenses and improve their communication efficiencies. Its all about the getting the right information in real-time, and information channels are playing a crucial role."

Having worked in the US digital content industry for over 10 years, Mr. Harvey brings a wealth of understanding to Serence. He joins Serence following a successful engagement at Reuters New Media.

Efforts in the United States will be focused on key online Content Providers, including ISPs, as well as knowledge based Corporations.

Serence North America is located at:
12 Fairhaven Road
Concord, MA 01742
USA
tel: (978) 287 - 5598

Mr. Harvey can also be reached directly by email at sharvey@serence.com.

ABOUT SERENCE INC.
Serence Inc. is a software company focused on increasing the profitability of online Content Providers by reducing customer relationship costs and increasing traffic or subscriptions to revenue sources. Serence information channels enable subscribing end-users to reduce time spent gathering information, and gives Content Providers a persistent and scalable way to deliver timely information directly to their audience. Founded in 2001, Serence is a privately held company headquartered in Ottawa, Canada.

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