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Service levels playing field for smaller furniture retailers
A web-based quote service provides smaller furniture retailers with an effective means of generating targeted leads without spending large amounts of money on an Internet presence.
Selling furniture on the web has become big business for many national furniture retailers.
For smaller business, however, the level playing field that the web revolution initially promised has not materialized. It now costs thousands of dollars to build an effective web presence, and many small and
mid-sized furniture retailers have decided that the price is just not worth the return.
For these businesses, a web-based lead generation service has emerged that allows them to effectively target online consumers, without the high overhead of a conventional web site. Homeseat.com offers the smaller
furniture retailer a cost-effective way to win new customers and increase sales.
The site is fairly simple in its operation ... visitors input their furniture needs and what they want to pay, and participating merchants can respond with a quote.
There are a number of advantages for furniture retailers signing up for the service. Merchants pay only for leads that they use, and they do not require a web site; all that is needed is a working e-mail address. Leads can be filtered however the merchant wishes, so that the requests are pertinent - this greatly increases the chance of converting leads into sales.
Many furniture shoppers visiting the site are looking for local businesses, and Homeseat.com lets merchants convey more than just price ... they can sell their customer service as well.
"The homeseat.com site is ideal for businesses which don't currently have a web site," notes Frank Drab, President of Nexan Technologies (the company
that has developed the Homeseat.com site). "They can take advantage of the Internet as a selling tool with a minimal outlay of money and resources. For businesses that have made an investment in a web site, it is a great
way to grow their Internet marketing efforts."
The homeseat.com site is powered by Respond Networks technology, and can be reached at http://www.homeseat.com/
Right now the site is offering a free trial for interested merchants. For more information, furniture retailers are invited to visit the site.
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