Original Web Tribute To 9/11 Victims Aims to Trigger Positive "Viral" Global Effort

With American Spirit, an original web movie designed as a tribute to the victims of September 11 spreads on the internet, creator Jeffery Giesener says it will trigger a "positive viral global effort" - as news of the site spreads via e-mail, web linking and word- of-mouth. It's Giesener's goal to capture the hearts of Americans and people around the world.

  • Share on TwitterShare on FacebookShare on Google+Share on LinkedInEmail a friend

(PRWEB) September 14, 2002

Original Web Tribute To 9/11 Victims

Aims to Trigger Positive "Viral" Global Effort

To Honor Victims, Support Those in Need

With American Spirit, an original web movie designed as a tribute to the victims of September 11 spreads on the internet, creator Jeffery Giesener says it will trigger a "positive viral global effort" - as news of the site spreads via e-mail, web linking and word- of-mouth. It's Giesener's goal to capture the hearts of Americans

and people around the world.

As visitors to http://www.americanspirit.inetu.net view the moving tribute to victims and their families, Giesener also expects to trigger some of the spirit of charitable generosity that sprang up immediately after the events of September 11, 2002.

"People are still hurting. There are people suffering from natural disasters, hardships, tragedies, disease, poverty and hunger across the globe," Giesener said in explaining his motivation and the response he hopes to generate.

"Americans and their friends around the world demonstrated their empathy and generosity in unprecedented ways immediately following the tragic events of September 11," he continued. "It's my personal belief that when we pause to remember - we should also remember and revive our collective humanitarian spirit as we take positive steps - whether through monetary

contributions, volunteerism, in-kind donations - whatever it takes to relieve the suffering of victims everywhere."

At the conclusion of the American Spirit web presentation links to The American Red Cross and the United Way will enable visitors to go directly to those sites to make a contribution our learn of ways they can help others in need.

"This is one time when a computer 'virus' could be a positive thing that benefits everyone," Giesener said. "We're encouraging the spread of this message through corporate and individual relationships and are primed for a major global impact as the presentation touches the world."

All Volunteer Effort

According to Giesener, the idea for the American Spirit tribute came when he was compelled to do something personally to honor the victims of September 11. Armed with the concept, he immediately elicited help and support from a team of partners across the country who have donated their time and talents to assist in creation, production and promotion of the completely non-commercial presentation.

Key team members include Dev Chanchani, founder, and Andrew Parmet, web designer, both of INetU, an Allentown PA web design and hosting firm.

A particularly moving portion of the presentation is the section of photographs of the commemorative lights at the site of the World Trade Center. Photographer Tim Miller captured the spirit and emotion of the illuminated display

in evocative visual detail.

The original soundtrack for the program was composed by Joe Basquez of Austin, Texas. Basquez who describes his style as a cross-pollination of song-writing, composition and electronica, says "the America Responds soundtrack was born

of the gamut of emotions and national pride we all experienced as we watched the horror of the events of September 11, 2001 unfold."

Giesener is Chief Operating Officer of Betterliving, a home enjoyment company. He also serves as Director of the Northeast

Chapter of the Philadelphia Direct Marketing Association. He utilized his professional marketing knowledge and experience

to create americanspirit.inetu.net and anticipates that his contacts in industry will help him deliver this powerful message across the globe.

"I know there will be many events and ceremonies happening around September 11, as there should be." Giesener notes. "But in the quiet moments, when people sit down at their computers, our web movie will give them the opportunity for personal

reflection as they connect with the memories and images that will forever mark and elevate the true meaning of

American Spirit."

# # # # # # #


Contact