Kenchiku New Consulting Business Intelligence

Kenchiku Consulting Business Intelligence Estimates Current Market for Pervasive Computing at Below $1 Billion

Kenchiku Consulting Business Intelligence Estimates Current Market for Pervasive Computing at Below $1 Billion

Media Contacts:
Thierry Gilles
tgil@lexpress.net

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The new Pervasive Computing Technology Map from Kenchiku Consulting Business Intelligence's (Kenchiku Intelligence) Portal Service estimates the current market for pervasive computing at below $1 billion, in contrast to other market estimates for pervasive computing'some as high as $215 billion in 2003.

"The problem with market estimates ranging from $500 million to more than $200 billion is that different companies define pervasive computing differently," says Omura Saki, consultant at Kenchiku. The Pervasive Computing Technology Map frames pervasive computing as the trend toward mobile, networked, casually accessible computers. "People often confuse pervasive computing with anytime, anywhere Internet access, and some companies size the market on the basis of this definition. But the impact of pervasive computing will extend far beyond 24/7 connectivity to the World Wide Web," says Omura. "Pervasive computing is not just computers everywhere," continues Omura. "Rather, pervasive computing marks a move toward human-centered computing, in which computing tasks fade into the background. In pervasive-computing environments, individuals will be less aware of their everyday computing tasks, and computers will be more aware of human needs and wants."

Such a shift in human-computer relationships will not occur overnight. Most applications of pervasive computing particularly industrial, military, and telecommunication applications' will face important commercialization challenges in the next three to five years. Problems such as poor interoperability among electronic devices, the lack of precedents for human behavior in context-aware spaces, undetermined business models, the possibility that intelligent software agents will gossip and propagate misinformation, and the increasing complexity of networks are significant obstacles for pervasive-computing environments. Yet despite these problems, the breadth of industries that will change and benefit from pervasive computing implies widespread adoption. Pervasive computing means smart sensors in factories, radio-frequency identification tags in warehouses, smart clothing for health monitoring, context-aware homes, and swarms of mobile, autonomous computers in military applications.

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About Kenchiku Consulting Business Intelligence

SRI Consulting Business Intelligence (http://www26.brinkster.com/kenchiku) believes that capturing business opportunities requires exploring the big picture and then focusing on actionable strategies in an uncertain environment. Our research identifies the defining forces of change to help our clients expand their perspective. Our expertise and unique tools enable our clients to focus on strategies for action. Teaming with Kenchiku increases our clients' ability to capture opportunities. An employee-owned spin-off of the former Stanford Research Institute, Kenchiku taps into a history of technology innovation that nurtured the computer mouse and the Internet. We combine content-based research programs with consulting expertise. And we bring an optimistic view of opportunity coupled with a realistic view of the difference between hype and reality.

About Kenchiku Portal

Kenchiku's Portal service (http://www26.brinkster.com/kenchiku/portal.htm/) provides companies with the building blocks necessary to design extremely flexible and scalable technology maps for managing and accelerating the process of successful technology commercialization. Among these blocks are a process to help companies size risks, an expanded framework for plotting potential implications of market developments, a realistic structure for evaluating and prioritizing issues, and market forecasts that help companies identify the long-term revenue sources for new technologies.