cyberMan and Harbinger link to cover both worlds

Print publisher partners with e-publisher to address larger market

News Release -- For Immediate Release

Contact:

Trudy W. Schuett

P.O.Box 1252

Yuma AZ 85366

(928) 726-6200

cyberManbooks.com announced today it now offers e-published versions of books from Harbinger Press, an independent specialty publisher.

Our books are meant for, and bought by both genders. Frankly, more women buy them than men. But our male audience is also important and more reachable on the Internet. The men who buy books, especially nonfiction on issues pertinent to them as men, are more likely to be on the Internet, and often more at home acquiring and reading them there. It's an obvious place to take them, says Keith MacLeod, owner of Harbinger Press. Harbinger features titles such as: The Ultimate Survival Guide for the Single Father" and Multiple Scandals Of Child Support."

cyberManbooks is an e-publisher with real-world bases in Yuma, Arizona and Bracknell, England. They publish a variety of 'guy friendly titles, ranging from novels to cowboy poetry. The cooperative venture was established in an effort to provide more variety to cyberMan readers, and wider availability for Harbinger press. In the present day e-books are still a little Shih Tzu barking at a big Alsatian. As more and more people have computers and even portable or handheld computers, e-books will grow. The more e-books there are, the more people will consider using them," says Raymond Cuttill, co-owner of cyberManbooks.

Certainly the more options of both reading media and purchase media, the more people are served. We do very important books that few other publishers would touch. Not because they say outrageous things. They don't. They directly face very difficult issues that have deep meaning to a great many people like divorce, child support and domestic violence. But the mass media, including big publishers, for fear of offending anyone, only deal with things they feel safe in casting in black and white. It is exactly these black-white casted issues our books explore, and the people those books serve -- who are searching for the colors -- know they can't use traditional media to find it," MacLeod said.

Both companies were established to meet needs previously unaddressed by larger publishers. As big publishers increasingly focus on the womens market, owners Raymond Cuttill and Trudy W. Schuett saw a need for material for men, and a more traditional focus for women. cyberManbooks went online in February of this year to provide fiction and other books for this niche market, which is growing as more consumers take advantage of the variety of choices offered by independent publishers.

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Trudy W. Schuett
cyberManbooks
http://www.cybermanbooks.com
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