Business Remains Where Appreciated: The Importance of Corporate Gifting

This release is about how important it is to give gifts to customers and to announce our first annual online open house November 3rd to November 9th.

Press Release

For Immediate Release

Contact:
Kimberly Cole
Confetti Gift Baskets
2274 Salem Road
Suite 106, PMB#110
Conyers, GA 30016
770-385-0445
Email: Kimberly@confettigiftbaskets.com

October 25, 2002

Business Remains Where Appreciated: The Importance of Corporate Gifting

Did You Know that most businesses that are not successful can attribute that fact to one thing?

They failed to realize the impact that relationship marketing would have on the over all success of their business. In our business, we want to be great "gift basket designers." Leave the marketing to someone else, and just let us be creative. That's what we're experts at! Unfortunately, it doesn't work that way. We can make the most beautiful designs in the world, but if we don't have customers who are willing to buy them, we will fail.

It's the same scenario in every business. The products being sold and the customers names may vary, but the overall picture remains the same. If you think your business is about sales, you're only seeing half the picture. The often overlooked half is customer relations. We've learned that building a strong relationship with our customers is the key to our success - if we want "repeat" sales. Thriving business is built on the relationship you have with your customers. As good will gestures are so often overlooked these days, we want to make sure you don't miss out on an opportunity to strengthen client rapport.

With the holidays just around the corner, this is the time of year to start thinking about those special clients who have been an integral part of your business success this year.

In an article by Entrepreneur magazine, [November 2001], suggests that, giving holiday gifts more than a good idea, but a must do." Entrepreneur sites a recent American Express survey that reveals the following:
·   It is estimated that $5 billion would be spent wishing clients, employees and vendors, Happy Holidays".
·   More than one third of the small business will spend on average $1800 each in their holiday spending.
·   Small business owners surveyed thought that gift giving led to increased sales

Who should be on your gift list and what should you give?

     According to Entrepreneur, anyone who has helped your business to grow-clients, employees, friends, and special vendors should be included. The gifts should reflect your business and a well placed company logo or company name is often well received. The most popular holiday gifts include food items such as cookies, chocolates, popcorn and the like. These items will be remembered and easily shared with others, which is keeping with the holiday season ambiance.

Bottom line, Relationship marketing promotes customer loyalty and leads to referrals and new business growth. Show your customers that you value their business and look forward to a lasting partnership, with the thoughtful gesture of one of our beautiful gourmet gift baskets.

A favorite quote, Business will continue to go where invited, but will remain where appreciated!", rings true when attempting to set your company aside from all the rest.

Confetti Gift Baskets specializes in helping businesses establish, build and maintain customer relationships through gift-giving programs. From simple to abundantly elegant, we specialize in gourmet gifts that make a statement about your business! Choose from any of our designs at, http://www.confettigiftbaskets.com
or let us create a customized gift especially for you!

Our business is gift baskets, but we're also experts at helping you explore creative ways to keep your name in front of your customers. For more information on products we can provide, or just great tips for success, phone us toll free at 1-866-352-GIFT(4438) or visit our website http://www.confettigiftbaskets.com! We look forward to helping you grow your business!

Special Announcement: First Annual Online Open House!

In an effort to better serve our customers and to show our appreciation for your time, Confetti Gift Baskets will hold a new, fun and exciting online open house, November 3rd to November 9th, 2002! There will be discounts, drawings, and special surprises for all! The special invitation link is: http://www.confettigiftbaskets.com/openhouse.asp.

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About Confetti Gift Baskets: Confetti Gift Baskets offers a new and exciting approach to gift giving! Gift baskets are quickly gaining the recognition as the perfect alternative to giving flowers, candy, and the like. The President/Owner, Kimberly Cole, has over 15 years of hand made gift giving experience and continues to grow by learning the latest in design techniques, the best foods and in running a successful company with the focus on our customers.

Our Mission is to educate our customers in the importance of relationship marketing as well as, offering a superior product at a fair price with customer satisfaction being at the top of our list. In addition, we strive to build a positive, long-term relationship with all of our customers.

Our Philosophy is to treat our customers like a precious gem, through nurturing, respecting, listening and educating and you will realize that we are the authority in gift giving and come to us for all of your gift needs-large or small. We will take care of YOU!