LOCAL PR CONSULTANCY OFFERS EASY-TO-FOLLOW, CUSTOMIZED-PR PLANS FOR TOURISM COMPANIES THAT NEED TO CREATE MARKET AWARNESS WITHOUT A GREAT DEAL OF MONEY

Advertising is usually your most effective method to expose your travel and tourism businesses to the public, but another (often overlooked) programme is public relations, which offers a number of techniques clients can use that can be translated into publicity and other low-cost promotions.

Whyte-Hall Communications Network (whytehalld@yahoo.co.uk), the new Greater Portmore, Jamaica-based public relations consultancy, which focuses exclusively on the Caribbean tourism sector, is helping small-to-medium-sized travel, tour, attraction and hotel companies to make the effective public relations tools more understandable and affordable. The consultancy, headed by multi-award winning Caribbean journalist-turned-PR-specialist, Delroy A. Whyte-Hall, creates easy-to-follow, customized-PR plans for individual or businesses that need to create market awareness without the need to spend a great deal of money.

Provided at a low fee that most businesses can afford, Whyte-Hall Communications Networks customized-PR plan cost US$495, payable in three installments of US$165 as each phase of the process is completed.

Whyte-Hall Communications Network, whose mailing address is P.O. Box 8215, C.S.O., Kingston, will also help clients become educated about public relations. Even big business hotel properties dont understand the workings of public relations," notes Whyte-Hall.

Public relations of true value," he added, is a strategic, sustained effort that defines environments, removes internal communications barriers and measures success. Ultimately, public relations must build relationships through useful information based on shared interests. While this sounds simple, many organisations avoid the new public relations model because theyre paralyzed by what it involves."

Whyte-Hall Communications Network is a boutique consultancy that frees business folks from public relations worry. Services include PR consultancy, communications audit, PR plans, media relations, community relations, crisis communications, trade show support, press trips, special events creation and photography.

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FOR FURTHER INFORMATION, CONTACT:
Delroy A. Whyte-Hall
President/CEO
Whyte-Hall Communications Network
Phone: (876) 382-9512 & (876) 989-1185
E-mail: whytehalld@yahoo.co.uk