MATRIX MARKETING GROUP ANNOUNCES NEW CONTRACT Matrix Marketing Group Assists JCIT International

FORT COLLINS, Colo. -- October 29, 2002 - Matrix Marketing Group, Inc. today announced that it signed a contract to help and facilitate the strategic marketing plan for JCIT International, a worldwide training organization, with headquarters in Englewood, Colorado. The engagement is designed to provide JCIT with an objective, market-based evaluation of their companys current strategy, messaging and positioning. The engagement team will review and assess JCITs current market position and help with marketing strategy to gain market share through successful differentiation based on current market dynamics.

FOR IMMEDIATE RELEASE

CONTACT:

George Schildge
Matrix Marketing Group, Inc.
970.224.9708
george.schildge@mmg-us.com

MATRIX MARKETING GROUP ANNOUNCES NEW CONTRACT

Matrix Marketing Group Assists JCIT International

FORT COLLINS, Colo. -- October 29, 2002 - Matrix Marketing Group, Inc. today announced that it signed a contract to help and facilitate the strategic marketing plan for JCIT International, a worldwide training organization, with headquarters in Englewood, Colorado.

The engagement is designed to provide JCIT with an objective, market-based evaluation of their companys current strategy, messaging and positioning. The engagement team will review and assess JCITs current market position and help with marketing strategy to gain market share through successful differentiation based on current market dynamics.

"Corporate success no longer revolves around plans and projections, large inventories, and long lead times, but instead is increasingly being driven by impatient customers and intensifying competition," said David Marshall, director of marketing for JCIT. Matrix Marketing Group validates the critical role marketing optimization solutions are playing in this unfolding future, where learning and knowledge transfer is enabling organizations to truly understand their customers and to manage them with increasing precision."

We have found that the techniques used to position and sell in the high-tech industry translate very well to other industries," said George Schildge, president of Matrix Marketing Group. Our programs drive growth and can be tailored for all types of organizations."

Schildge continued, We are dedicated to assisting companies throughout the entire process of strategic planning, product management, marketing, sales execution, and branding by identifying and responding to the expanding needs of our clients. Our ability to assist in all phases of the product life cycle is what we stake our reputation on by providing intelligent choices with a measurable return on investment to our clients for the success of their business."

About Matrix Marketing Group
Matrix Marketing Group, Inc. is a sales and marketing firm that offers consulting, training, and outsourcing solutions. They help companies stimulate growth through a comprehensive approach to business-to-business sales and marketing that covers strategic issues, tactical execution, and organizational choices. The services include business-to-business marketing, marketing strategy, branding, marketing organization and capability building, marketing spend effectiveness, and sales and channel management. The company can be reached at 970-224-9708, info@mmg-us.com, or at www.mmg-us.com.

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