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eWare launches eWare4 -- The mid market CRM solution for serious business.
eWare today announces the general availability of eWare4; the mid-markets CRM solution. With new integration capabilities, marketing, off-line and online mobile technology, eWare4 provides the most complete, easy-to-use and productive CRM suite for mid-sized organisations.
eWare4 released to acclaim in its user community
London 13th November 2002: Those who have already seen or been introduced to eWare4 are already acclaiming the product as a critical step forward both for the company and for the CRM industry. Companies from across a spectrum of industries have been unanimous in welcoming the product and endorsing the strategies behind eWare4.
Said Colin Rogan, CIO from software integration specialists IONA, who support their global sales and marketing using eWare, "As the leading e-Business Platform Provider we know the importance of taking an integration-first approach to the development of any IT system. That's why with eWare4 we are delighted to see an Application Provider take integration issues as seriously as we do and build a system so well placed to take advantage of the benefits of web services. We look forward to discovering more as we move our sales and marketing personnel throughout the world onto eWare4."
Chris Goard, Global Marketing Director, from market research specialists, Taylor Nelson Sofres, comments, '" We liked what we saw in the advanced marketing functionality in eWare4, which is critical to our needs as a company. We look forward to seeing it deliver real value to Taylor Nelson Sofres in 2003."
Shayne Smart, Director, Osmotic Knowledge, explains," The new enhancements in eWare4 build on eWare's growing reputation among systems integrators in the CRM industry. Marketing Analysis & Reporting, Campaign Communication and Database Integration will deliver real value to our customers using the product and make our lives easier as well."
"We have been running our customer service operation on eWare since the outset. The release of eWare4 further reassures us that we made the right decision to go with the most innovative and comprehensive middle market CRM solution available" Andy Caisey, Director of Sales & Operations, Simplytrading.
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About eWare:
eWare is a global provider of wireless and Internet CRM solutions that allow businesses to manage all interactions with prospects, customers and partners. eWare's future-proof solution can be accessed through a standard web browser as well as LAN and intranet, on any Internet or wireless device. The product's thin-client architecture delivers significant business benefits to mid to large-sized companies, such as rapid return on investment and low cost of ownership. Founded and based in Dublin, eWare operates worldwide and its customers include Securicor, IONA, Insight Investment, Avis, First Active Bank, Aircom, eTel, Memorex Telex and Taylor Nelson Sofres.
For further information please contact:
Michala Alexander
eWare
+44 20 8622 3033
Michala.alexander@eware.com
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