A Mothers Charm announces opening of online store

Dallas, TX - November 21, 2002 - A Mothers CharmTM, an online retailer of jewelry made especially for mothers, announces the launch of its online store located at www.motherscharm.com. The inaugural piece in this distinctive line is called the Keepsake Package, an original configuration including a quality timepiece with Seiko workings, a two-toned custom band and a choice of three hand-cast, hand finished sterling silver charms. A Mothers CharmTM has commissioned some of the top charm makers in the USA to produce its originally designed Signature Collection charms intended to capture the special moments of motherhood.

These Moments of a Lifetime, coupled with a functional piece of jewelry, are presented in a line appropriate for career, casual and formal occasions. From the little black dress to soccer-mom sweats, the classic design of A Mothers Charm TM Keepsake Package is more than versatile. Professional moms will find that it works with any suit. Its up for the challenge of dressing for real life.

The vision of A Mothers Charm TM is to create fine jewelry that serves as a reminder of the feelings experienced in motherhood; Those moments that make a mother return in her mind to a place of simple joys that make her smile. A Mothers CharmTM is continually adding new pieces to its collection. A line specifically for grandmothers is planned for Spring 2003.
On the website, there is a Gift Hint" e-mail in which the mother can send a Gift Hint" e-mail to her husband, children, or anyone else who might purchase a keepsake for her.    A nicely packaged gift card can also be purchased to let her make her own charm choices.

It is the desire of the founders of A Mothers CharmTM to have an interactive website. There is a suggestion box for anything from charm ideas to resources she wishes to see on the site.
A Mothers CharmTM is an online retailer of fine jewelry made especially for mothers. The Keepsake Package includes a timepiece with Seiko workings, three-hand cast, sterling silver charms and a custom, two-toned band.

About the Company
Two mothers, Kari Hunt and Ruth Ellen Heaton, who met in the process of adopting their sons in 2001, founded A Mothers CharmTM in September 2002. Their boys were good friends living in the same orphanage in Russia. Relishing the firsts" and other special times with their newly expanded families, these career women and new mothers with a growing friendship and a passion for philanthropy, decided to make another life altering change. They wanted to create a business that would provide mothers a way to capture and converse about some of their precious motherhood moments, while at the same time, make a difference in the world around them.

Utilizing the web, A Mothers CharmTM (www.motherscharm.com) is building a sense of community among mothers and offering visibility, as well as portions of profits on a rotating schedule, to small charitable organizations that promote family in a variety of ways. Many of the charities of interest are focused toward the needs of children, both here in the United States and around the world. Some of the philanthropic interests are the same charities that helped the founders sons before they were adopted.