Internet Businesses Suffer from Lack of Consumer Trust... Novel Solution Now Available

Consumer trust in the Internet has dropped to only 25 percent. However, online shoppers say they are more likely to trust a site that has good design and information layout. So The Write Content is addressing this challenge with a novel solution - businesses can request a free analysis of their website content and design that includes useful credibility-building tips.

The Internet has a major credibility problem. A recent survey by Consumer Internet Barometer shows that consumer trust in the net is decreasing and now stands at only 25 percent. But another study, by Consumer Web Watch, revealed that web users are more likely to trust a site that has good design and solid information structure.

Therefore, one of the most important tasks for entrepreneurs taking their businesses online is to ensure their sites design and content evoke credibility and give consumers the confidence to buy.

The Write Content is a new web content development company thats addressing the credibility gap with a novel solution. Business owners can request a free content and design analysis report on their websites. This comprehensive evaluation looks at factors such as:

-logical navigation
-attractive, professional design
-relevant, well-written content thats easy to locate
-working links and pages
-overall usability

The Write Content founder Heather Reimer says other content developers charge a hefty fee for such an evaluation but she prefers the complimentary approach because it builds a rapport with prospective clients and gives them suggestions they can use right away to improve the trust appeal" of their sites.

The Write Content specializes in providing small to medium size online businesses with clear, effective web content and promotional tools such as newsletters, press releases and sales letters.