Local email Marketing is the new Golden Opportunity" for local businesses.

This is the 1st time small LOCAL businesses can promote their business in their Local area.

When most people consider email marketing, they think it only relates to driving traffic to a website. So, they think if they're not an online business, it doesn't relate to them.

Nothing could be further from the truth however.

Email Marketing is fast becoming the marketing method of choice for all kinds of small and medium sized businesses whose 'target market is their own local area. And it is being used, not to help them sell from a website (many of them don't even have a website!). Instead it is being used to drive foot traffic into their traditional 'Brick and Mortar Stores.

According to industry figures, the number of local businesses starting to adopt email marketing strategies has increased dramatically over the past 12 months. And we're in for a huge rise in use over the next three years as hundreds of thousands more UK businesses enter the marketplace. In fact recent reports have stated that the amount of business which will be generated from all this is estimated to be in the Billions by 2005.

Here in Gosforth a BRAND NEW service has just been established to help Gosforth businesses capture their share of this massive marketplace.

The service is called 'Email Rewards' and is like a 'customer loyalty' program, with Special Discounts, coupons and other special offers provided to customers via email.

Stephen Harris of Local Target Marketing(Gosforth) is involved in implementing the Email Rewards Service in Gosforth and said "The whole purpose of the email Rewards Program is to help businesses in the area to increase their levels of business, whilst helping the local community to save money".

"Where programs of this type are already operating, people are signing up in their droves. It is a very popular service that is welcomed by all".

The service has proven itself over the past 18 months throughout the USA and Canada, and has recently been brought to the UK, where it is now proving very popular in many areas around the country.

The company who brought this 'Email Club', marketing service to the UK, ZedMail Business Services (part of the Zed One Group of Companies) has set up a Nationwide Network of Email Clubs running the service, all operating under the umbrella name of EmailClubUK.

Local Target Marketing(Gosforth) is an independent local operator for EmailClubUK, and is responsible for setting up the service in Gosforth, and helping local businesses to enjoy the benefits of offering the 'Email Rewards' Service to local residents.

Stephen Harris of Local Target Marketing(Gosforth) is keen to emphasise to local businesses that the service is run on a purely 'Opt in' basis. This means every local person who signs up to join EmailClubUK has to give their 'permission' for emails to be sent to them.

He said "All of our members 'opt-in' to receive emails from local businesses. We would never send unsolicited emails (Spam) as this is in direct violation of the privacy policy and terms of use set down by EmailClubUK".

"All of our club members can also 'opt out' easily and quickly at any time if they want to stop receiving emails from the club."

This is an important consideration in this day and age, where Spam emails are clogging up everyone's inbox. As Stephen Harris said, With EmailClubUK, our members only ever receive the emails from us that we have agreed to send to them".

All in all then, this new email club service looks likely to prove a big hit with the local community here in Gosforth.

Business owners who are keen to be involved with this new service; a service that is likely to become a household name right across the UK in a very short space of time, should contact Local Target Marketing(Gosforth) to ask for more information.

Stephen Harris can be contacted on 0800 092 3685 Or you can find out more information about how the EmailClubUK service is set up from the 'Members Viewpoint by going to www.emailclubuk.com.

Please quote 4YD/HAR when contacting the company via the website.