Executive Tans Keeps the Bears Out of Hibernation

2002 Sales Growth Provides Evidence There is Light Within The Darkness "

NEWS RELEASE
FOR IMMEDIATE RELEASE
December 11, 2002

Executive Tans Keeps the Bears Out of Hibernation
2002 Sales Growth Provides Evidence There is Light Within The Darkness "

   Denver, CO -- December 1st, 2002: Before you invest time and money into the stock market and decide a buy and hold strategy is the way to a strong financial future, check with Executive Tans, the nations leading Franchisor of Indoor Tanning Salons. In a down economy, Executive Tans offers the long-term investor a sound investment that will continue to pay unwavering dividends in the years to come.

Its Hard to Sleep with the Lights On. It seems the Bears are confused. Its early December, and they have yet to go into hibernation. Sure, many people think the problem is with the markets, though Executive Tans believes its because its so sunny and warm inside their SunErgoline Tanning Beds.

How to beat the Bears? Sam Jones, a Denver area Registered Investment Advisor specializing in Active Investment Management Strategies, says there are two ways to make money in an under performing market, The goal is control. You can work with an active money manager who will ensure your dollars are in the right sectors at the right time, or you can start your own business. Just as a down market sets off buy signals, companies such as Executive Tans offer similar opportunities. With 2002 sales growth of 150%, they send a strong signal to entrepreneurs and investors that the time to get in is now."

   Tom Stemple, National Franchise Developer agrees. In this downward spiraling market, were receiving a tremendous amount of calls from investors looking to open multiple tanning salon franchises. Theyre tired of their diminishing returns and are looking for a means to obtain a substantial income and an assurance of retirement dollars." The proof is in Executive Tans performance; since the beginning of the year, the Tanning Salon Franchise has opened 10 new markets, and will infuse thousands of marketing dollars to build a strong, competitive brand.

   Strong Financing Key to Sales Success. Executive Tans is making it easy for investors to become franchisees. They offer a financing package through the Small Business Association that allows franchisees to finance up to 85% of the total cost of the Tanning Salon. This is an unheard of opportunity," Stemple explains. Its only been through our diligent pursuit of finding the most economical means to enter into an exploding industry that weve been able to obtain this arrangement. Weve never had a salon close, and with no defaulted loans, we are well below the industry average of 3%, giving us leverage with lenders."

   This is good news for potential salon owners. With industry statistics estimating the cost of salon as low as $90,000, Executive Tans financing package opens the doors for many people interested in becoming entrepreneurs. I think we are most excited about the whats going to happen in 2003. Our Franchise Offering has expanded to reach a larger audience with an investment they will pay off." He adds with a confident smile, Plus, we can build salons for about 40% less than the industry average."

For more information on Executive Tans please visit us at:
www.myexecutivetans.com

165 South Union Blvd. Suite 780, Lakewood, CO 80228 w (866) 200-7203 w fax (720) 533-4895
twojtalik@earthlink.net w www.myexecutivetans.com