ViewSource Media Launches Redesigned Website for Hinkle Manufacturing

ViewSource Media of Cincinnati recently completed a comprehensive website redesign for Hinkle Manufacturing, a leading supplier of protective packaging in the automotive industry. In addition to the site design work, ViewSource will be invloved in marketing the website on an ongoing basis. Thus, the site is more effective as a sales and marketing tool, and Hinkle can work with a "one stop shop" rather than multiple vendors.

(Cincinnati, OH -- Dec. 18, 2002) -- ViewSource Media (www.viewsource.com), a Cincinnati, Ohio based website design and online marketing firm, announced the launch of a redesigned corporate website for Hinkle Manufacturing of Toledo, Ohio at www.hinklemfg.com. Hinkle joins an expanding roster of ViewSource B2B website design and eMarketing clients, which also includes Magnode (www.magnode.com), Nova Engineering (www.nova-eng.com) & Shure-Glue Systems (www.shure-glue.com).

Hinkle Manufacturing, which is celebrating its 40th Anniversary in 2002, is a critically important supplier of protective packaging to the automotive industry. Hinkle's forty years of experience centers around ensuring that any newly built automotive "Class A" surface that can be seen by the human eye gets from point A to point B unblemished. Their expertise enables automobile parts suppliers from all over the country to efficiently and confidently transport their components by truck or train worry-free.

Hinkle engaged ViewSource Media to not only create its new web site, but also to create a critically important web-based application that binds Hinkle to its customers more closely via a private access extranet. Another service being supplied by ViewSource Media is post-implementation online eMarketing to drive more targeted visitor traffic to their new web site. This eMarketing effort includes the design and distribution of an e-mail to Hinkles contact list announcing the site redesign along with an ongoing search engine marketing program to drive highly-targeted traffic to the site.
    
Having the resources and expertise to design, host, and make updates to the Hinkle site, as well as handle all the aspects of marketing the site, ViewSource is uniquely qualified to provide a complete website solution for B2B firms interested in leveraging the Internet as a sales or marketing tool.

Matt Bublick of Hinkle Manufacturing added: "ViewSource Media was chosen to translate and project our message into a new web site. I based this decision solely on their professionalism, reputation and pragmatic approach to B2B Internet applications. Their team was easy to engage and flexible throughout the entire project cycle while continuously offering great advice and imposing the proper structure to keep the project on track. They translated our intent and vision into a functioning website with online tools that are providing our company with a competitive advantage in the material handling industry. We look forward to continuing our relationship with ViewSource as we continue integrating the Internet into our business plans."

The redesigned Hinkle website can be found at www.hinklemfg.com.

About ViewSource Media:

ViewSource Media of Cincinnati (www.viewsource.com), provides professional website development and eMarketing services, managing the initial and ongoing needs of consumer & business-to-business clients. Founded in 1996, ViewSource has developed effective websites for hundreds of clients in a wide variety of industries, including: Brookdale Living Communities (www.brookdaleliving.com), the Inclusion Network (www.inclusion.org) and Fort Washington Investment Advisors (www.fortwashington.com).

For more information, or to learn how ViewSource Media could help your company succeed on the Internet, call Chris Kearney at 513-671-6238.