Product Management Training Heats Up -- Sequent Learning Networks Adds Courses to Curriculum

January 6, 2003 - New York, NY. -- Responding to demand by corporations seeking to improve product line performance, Sequent Learning Networks added five new courses to its robust product management, marketing, and product development training curriculum.

"As corporations continue to focus on product profitabilty, innovation, and market share, they need a training company, with experienced practitioners who understand the real business issues" says Steven Haines, Sequent's President & CEO. He further states "We've learned that companies who wish to be ready with the right products and services at the right time also need to make sure they have the right resources with the right skills in place as the economy inches toward recovery."

Sequent's beginning-to-end approach to the creation, development, and launch of products and services requires a tremendous underpinning of best practice training. Sequent's new best practice courses focus on customer oriented product definition and marketing strategies. Moreover, it's new course, called 'Successful Product Development' teaches practitioners best in class product planning and product development methods, including industry research techniques, segmentation, the business case, and cross-functional team collaboration.

One of Sequent's recent class attendees made a telling comment...that "Sequent gets it." "Of course!" says Haines. "We founded this company on the premise that there needs to be a place for people to learn about how products and services are created, brought to market, and managed once they're in the market."

Sequent Learning Networks, located in New York, NY, provides training and consulting services in the area of product management, product marketing, and product development using leading edge techniques and practices. Sequents goal is to raise the level of product management expertise by offering a broad, diverse product management professional development curriculum. Sequent Learning can be reached at 1-800- 606-2777, or www.sequentlearning.com