MATRIX MARKETING GROUP TO PROVIDE NO-COST, NO-OBLIGATION MARKETING AUDITS

Matrix Marketing Group, Inc. today announced that they are offering free marketing audits to local technology firms looking for an objective review of their overall marketing performance.

MATRIX MARKETING GROUP TO PROVIDE NO-COST, NO-OBLIGATION MARKETING AUDITS

BUSINESS-TO-BUSINESS TECHNOLOGY FIRMS GET A FREE INDEPENDENT ASSESSMENT OF THEIR MARKETING ACTIVITIES
FORT COLLINS, Colo. -- January 7, 2003 -- Matrix Marketing Group, Inc. today announced that they are offering free marketing audits to local technology firms looking for an objective review of their overall marketing performance.

Being too close to a situation can often be blinding. Having an experienced outsider review marketing strategies and tactics can create new insights leading to more effective programs, reduced costs, and more sales," said George Schildge, president of Matrix Marketing Group. Our free audit service provides firms an experienced set of eyes to review their new and ongoing marketing efforts. If we think somethings broken well give suggestions on how to fix it."

Interviewed by BRANDWEEK, Getting the Job Done" Schildge stated, Companies today are looking to increase their new prospects while shortening the sales cycle by improving their marketing efforts. Marketing measurement programs -- audits -- that factor in all of the marketing variables provide a detailed picture of a marketing programs ROI, and are critical for a company to stay in business."

Under this program, firms receive 3 to 4 hours of consulting time spent gathering, compiling, and evaluating their marketing effectiveness in addition to their plans. They receive written summary feedback assessing their marketing objectives, policies, strategies, and programs. Potential problem areas are highlighted and ideas are offered on actions to enhance the organizations marketing performance. There is no cost or obligation to the organization other than their investment of time.

Schildge continued, although in just a few hours we cant revamp a misguided strategy or reposition a firm vis-à-vis their competitors, we can help them get a better handle on their approach to marketing and perhaps challenge them to try something different to attain their revenue goals."

About Matrix Marketing Group

Matrix Marketing Group, Inc. is in the business of solving small and mid-sized companies' operational problems in sales revenue growth and profit improvements. We assist clients with end-to-end marketing services, usually beginning with the creation of their marketing plan. We help organizations in marketing that want to improve marketing effectiveness, efficiency, and return-on-investment; identify and solve bottlenecks in the customer decision process; solve marketing organizational issues; and maximize sales growth, readiness, and profitability. The company can be reached at 970-224-9708, info@mmg-us.com, or at www.mmg-us.com.

Working with clients such as Digital Immersion Software, Heiberg Consulting, Online Reporting Service, and JCIT International, the company principals have helped lead successful product and service launches for high-tech, business-to-business firms in such areas as software, education, and professional services.