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3rd ANNUAL HORIZON AWARDS ANNOUNCES 2002 AWARD
CATEGORIES AND NOMINEES
Nine categories created for the 3rd annual Horizon Awards. Nominees from include individuals and companies in sports business and sports industy.
FOR IMMEDIATE RELEASE
CONTACT: Brian Baker
Atlanta Sports Council
404-586-8542
bbaker@macoc.com
Leah Nilles
Hope-Beckham, Inc.
404-636-8200, Ext. 233
lnilles@hopebeckham.com
3rd ANNUAL HORIZON AWARDS ANNOUNCES 2002 AWARD
CATEGORIES AND NOMINEES
ATLANTA (January 9, 2003)-The 3rd Annual Horizon Awards for sports business, created and managed by the Atlanta Sports Council, announced today its categories and nominees for the 2003 award ceremony to recognize the thought leaders and innovators in sports business. The 3rd Annual Horizon Awards will take place Thursday, February 6, 2003, from 5:30-10:00 pm at the Sheraton Atlanta Hotel.
Eight prestigious categories have been developed by the Horizon Awards executive committee to distinguish this years leaders in the sports industry. The executive committee will use its newly created national Horizon Awards Voting Academy to determine the winners. The academy consists of 250+ high-level national executives representing several segments from the sports industry.
The 2002 categories and nominees include:
SPORTS TECHNOLOGY OF THE YEAR-The company whose sports technology product, service or device had the greatest impact on the sports industry in 2002.
· Dartfish - SimulCam
· NASCAR.com
· Sportvision -- Virtual Caddy
· Princeton Video Image -- EyeVision
· TeamWork Online
SPORTS BUSINESS IMPACT PARTNERSHIP OF THE YEAR-The sports partnership that emerged in 2002 that will have the greatest impact on the sports business industry.
· NASCAR and iN DEMAND -- Television Partnership
· NCAA, CBS and The Coca-Cola Company -- Marketing and Media Partnership
· National Basketball Associations (NBA) Television Partnership with, ABC, ESPN, TNT, DIRECTV
· Houston Rockets, NBA, Chinese Basketball Association -- Yao Ming Acquisition
· National Football League (NFL) and DIRECTV
SPORTS-THEMED ADVERTISING CAMPAIGN OF THE YEAR- The advertising campaign that most successfully used sports to deliver its branding message to consumers during 2002.
· Budweiser -- Neighbors Football
· Direct TV -- Big Moment
· Lycos -- Championship Chums
· Nike -- Before
· American Express -- Tigers Fish Story
SPORTS MEDIA PROGRAM OF THE YEAR- The best original television program from a sports media company in 2002.
· ESPN -- Beg, Borrow and Deal
· Fox Sports -- Best Damn Sports Show
· HBO -- Real Sports, Hosted by Bryant Gumbel
· TNT -- Listen Up! Charles Barkley with Ernie Johnson
· ESPN -- Pardon the Interruption
SPORTS PHILANTHROPIC PARTNERSHIP OF THE YEAR- The company and charity with the most effective philanthropic partnership for 2002.
· Nike and the Boys & Girls Club of America (NikeGO)
· WNBA & Sears (NABCO)
· PGA TOUR, PGA of America, USGA, LPGA and Augusta National (The First Tee)
· Target Corporation and The Tiger Woods Foundation (Start Something)
· Sports Authority and the Boys & Girls Club of America (Fitness Authority)
AMATEUR SPORTS ORGANIZATION OF THE YEAR- The amateur sports organization that had significant or unique success in branding, marketing, financing and participation growth in 2002.
· United States Golf Association (USGA)
· USA Hockey, Inc.
· Stanford University
· USA Swimming
· United States Olympic Committee (USOC)
PROFESSIONAL SPORTS ORGANIZATION OF THE YEAR- The professional sports organization that had significant or unique success in branding, marketing, financing, fan support and attendance growth in 2002.
· New England Patriots -- NFL
· Los Angeles Lakers -- NBA
· Minnesota Twins -- MLB
· Carolina Hurricanes -- NHL
· Home Depots Tony Stewart team -- NASCAR
SPORTS BUSINESS EXECUTIVE OF THE YEAR- The sports executive who had the greatest impact on the sports industry in 2002.
· Mark Cuban, Owner, Dallas Mavericks
· Arthur Blank, Chairman, President and CEO, Atlanta Falcons
· Deborah Yow, Athletic Director, University of Maryland
· Mitt Romney, President, Salt Lake Winter Olympic Games
· Tony Hawk, CEO, Tony Hawk Inc.
Gary Stokan, president of the Atlanta Sports Council, believes the categories and nominees included in the 3rd Annual Horizon Awards illustrate the innovation and impact that sports business is making within the sports industry.
The Horizon Awards recognizes extraordinary achievement in the sports industry," stated Stokan. This years categories and nominees build on a level of excellence that began in the first two years of the Horizon Awards and continue to award distinguished individuals and companies."
About The Horizon Awards:
The Atlanta Sports Council created the Horizon Awards in 2000 in an effort to establish an international forum to honor the thought-leaders and innovators of sports business. The awards recognize the leaders in sports business in a variety of categories including Sports-Theme Advertising Campaign of the Year and Sports Business Executive of the Year. Information on award categories, nominees, tickets and event schedule can be found at www.TheHorizonAwards.com. Information about the Atlanta Sports Council can be found at www.AtlantaSportsCouncil.com.
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