CoolerEmail.com offers Web site tracking service

CoolerTracks support email campaigns or Web site statistics

PORTLAND (PRWEB) January 25, 2003 -- CoolerEmail, Inc. announced today a new premium service CoolerTracks to allow users to follow subscribers interest in email campaigns and on their Web sites.
   
   This service brings CoolerEmail users full cycle in allowing them statistics not only on open or click rates, but also which subscribers go where on the Web site. For marketing personnel it means email campaigns will have complete data on who is responding to email opportunities." said Leif Youngberg, cofounder of CoolerEmail.com.

   CoolerEmail automatically maintain online statistics on email subscribers showing open read, bounced and click thru rates and CoolerCRM allows reporting in a variety of formats based on subscriber demographics. CoolerTracks extends the full statistical reporting to and thru the Web site.

   CoolerTracks gives marketers the complete data needed to calculate ROI, track campaigns or get specific Web site statistics," said Lars Helgeson, cofounder of CoolerEmail.com. CoolerTracks provides data on daily visitors, page views, web pages visited, IP address or domain, browser type /operating system, and referrer.

   CoolerTracks is a premium service offered at $29.95 for 30,000 page views for current CoolerEmail customers by logging on to their control panel. Basic CoolerEmail service may be purchased on the Web site at http://www.cooleremail.com or from a regional CoolerEmail Certified Consultant. CoolerEmail was recently listed by an industry-leading publication, ClickZ, as one of the top three leaders in email marketing.

CoolerEmail provides advanced email services that take advantage of the latest technologies to provide unique emails using multimedia formats such as flash and video. The service includes a CRM package that seamlessly integrates customer databases to deliver personalized emails with rich media content and automatically delivers the format best for the recipients email reader. CoolerEmail has implemented some of the strictest unsolicited email policies in the industry and the CoolerEmail logo ensures email recipients can easily unsubscribe or change email preferences.
   
About CoolerEmail.com: CoolerEmail is a leading provider of Web-based HTML e-mail marketing solutions to easily build and send professional, graphic-rich e-mails and track responses in real time. Founded in 2000, the company is headed by co-founders, Lars Helgeson and Leif Youngberg and has offices in Portland (OR), San Diego, Dallas, and New York City. For more information visit their Web site at http://www.cooleremail.com