Thomas Publishing Postal Lists Available Through MetaResponse Group
Deerfield Beach, FL: MetaResponse Group is pleased to announce its
appointment as co-manager for Thomas Publishing's direct mail lists,
including buyers of and subscribers to the Thomas Register of American
Manufacturers, Thomas Regional Directories, Manufacturing Automation,
Industrial Equipment News, Inbound Logistics, and more.
MetaResponse Group will be introducing a new and expanded family of postal
lists under the Thomas Publishing banner. Over fifty list segments will be
brought to market, including new stand-alone files that harness the
selection capabilities within Thomas Publishing's data warehouse. New to
market list segments include:
| | - Entrepreneurial Firms from Thomas Publishing
- Mid-Sized Businesses from Thomas Publishing
- C-Level Executive Masterfile from Thomas Publishing
- Corporate 1000 Masterfile from Thomas Publishing
- Corporate Management Masterfile from Thomas Publishing
- Consultants from Thomas Publishing
- IT Executives from Thomas Publishing
- Resellers from Thomas Publishing
- AutoCAD Users from Thomas Publishing
- Corporate PC Masterfile from Thomas Publishing
- and more
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"The Thomas Publishing lists provide touch points to every class of industry
and corporate job function," states Jerry Whiteway, President of
MetaResponse Group. "During the process of researching and identifying
mailers to rent the Thomas Publishing files, we realized that the newly
expanded list family from MetaResponse Group offers segments to practically
all B-to-B mailers. We are very excited about our List Management
relationship with Thomas Publishing and our co-management of these blue-chip
list properties."
Thomas Publishing is the acknowledged market leader in providing product
information to business executives who use such information as
decision-support tools to run their companies. Thomas Publishing provides
information in a variety of mediums, including books, magazines, web,
CD-ROMs, newsletters, e-business and back office systems. Informational
products from Thomas Publishing empowers business executives with the
information they need create new products, procure materials and supplies,
manage supply chains, and stay competitive. The combined family of Thomas
Publishing lists represents the core buying influence within the U.S. as
International business sectors.
"This appointment expands our current relationship with MetaResponse Group,
who has been co-managing our Email list for the past three years" states
Laura Kuras, Executive Director of Thomas Business Lists. "The team at
MetaResponse Group has expanded our list sales due to their innovative
marketing strategies and strong relationships with list brokers, agency
media buyers and mailers. In addition to expanded list sales, the overall
mindshare for the Thomas Email lists has significantly increased with
noticeable penetration into specific vertical markets. We are looking
forward to seeing MetaResponse Group's sales and marketing strategies
deployed on our postal files as well."
Usage Suggestions Include:
All Business-to-Business Offers, Office Equipment & Supplies, Books,
Magazine Subscriptions, Seminars, Business Catalogs, Manufacturing-Related
Products & Services, Executive Self-Improvement, Executive Travel,
Engineering/Technical Offers, Internet Services, Business Services,
Financial/Investment Offers, PC/Windows Compatible Hardware and Software,
Laptops/Portables, PDA's, Portable Electronics, Communications/Cell Phones
and More!
About MetaResponse Group
MetaResponse Group is a progressive Information Marketing organization
providing List Brokerage, List Management, Data Analysis, Merge/Purge, and
Integrated Marketing services to Direct Response Marketers. Our corporate
mission is to help Direct Marketers harness the power of Postal and E-mail
list media to generate leads, secure direct sales, increase brand
recognition, and develop lasting customer relationships.
For extended information on our services, point your browser to
www.metaresponse.com
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