READERS NAME CLICKTRACKS ANALYZER TOP WEBSITE ANALYSIS TOOL ClickTracks Outdoes WebTrends, SiteCatalyst in ClickZ Competition

ClickTracks is delighted, ecstatic, pleased, thrilled, elated, overjoyed, jubilant and thrilled! Why? Facing some pretty big-name competition, our product was named as the top Website Analysis Tool in the ClickZ 2003 Marketing Excellence Awards.

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For more information: Amy Hooker, maven communications for ClickTracks
910-362-8004 • 910-362-8005 (fax) • info@mavencom.com

READERS NAME CLICKTRACKS ANALYZER TOP WEBSITE ANALYSIS TOOL
ClickTracks Outdoes WebTrends, SiteCatalyst in ClickZ Competition

February 10, 2003 - Sunnyvale, California - Earlier today, ClickZ.com - the leading online publication for interactive marketers owned by Jupitermedia Corporation (Nasdaq: JUPM) - revealed ClickTracks Analyzer winner of a 2003 Marketing Excellence Award. ClickTracks garnered the most reader votes in the Research and Analytics/Web Site Analytics tools category, beating both NetIQ's WebTrends and Omniture's SiteCatalyst.

"In an increasingly competitive marketplace, marketers are looking for every possible edge to improve the performance of their Web sites," said Pamela Parker, ClickZ.com's Managing Editor. "Through their nominations and their votes, our readers have spoken, and they say ClickTracks helps them accomplish these objectives."

The Excellence Awards recognize ClickZ.com readers' choices for achievement and innovation in online marketing technology, solutions and execution. In a two-step process, ClickZ.com first solicited nominations for Web site analysis tool finalists. After making it into the finals, along with WebTrends and SiteCatalyst, ClickTracks Analyzer was selected as the best website analysis tool by ClickZ.com's readers.

"Ecstatic. To say that we're ecstatic would be an understatement," noted John Marshall, CEO of ClickTracks. "We created ClickTracks Analyzer because of the frustration I felt when trying to analyze websites using existing Web site analysis software--and apparently, I wasn't alone in this frustration. Our fundamentally different approach appears to be resonating with the industry. I am thankful and feel honored that people think so highly of our product they were willing to take the time and effort to let others know. I'm constantly overwhelmed by the support and positive emotion this product evokes."

ClickTracks recently released version 3.1 of their award-winning software, which is available as a free upgrade to current users. Prospective buyers can try a 30-day demo of the product by visiting www.clicktracks.com and selecting 'download.' Buyers can also purchase a fully licensed version of the program for $495 (enterprise-5-user-pack: $1995) by visiting www.clicktracks.com and selecting 'purchase.'

About ClickTracks Analyzer
ClickTracks Analyzer was designed out of sheer frustration with existing Web metrics offerings. Spending hour upon hour trying to understand Web site visitors was certainly a motivating experience: there had to be a better way. ClickTracks Analyzer superimposes visitor data on top of a user's Web site, putting user information in context. For more information, please visit www.clicktracks.com or send an e-mail to info@clicktracks.com.

About ClickZ.com / Jupitermedia
ClickZ.com is a Jupitermedia property. Jupitermedia Corporation (Nasdaq: JUPM), (http://www.jupitermedia.com/) headquartered in Darien, CT, is a leading provider of global real-time news, information, research and media resources for information technology and Internet industry professionals. Jupitermedia includes the internet.com and EarthWeb.com Network of over 150 Web sites and 200 e-mail newsletters that generate over 200 million page views monthly. Jupitermedia also includes Jupiter Research, a leading international research advisory organization specializing in business and technology market research in 18 business areas and 10 vertical markets. In addition, Jupiter Events include nearly 40 offline conferences and trade shows focused on IT and business-specific topics, including Computer Digital Expo, Americas 21st Century Information Technology Conference & Expo (http://www.cdxpo.com).

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