GAF Materials Corp. Installs AMTC On Hold" Systems in National Sales Centers

North America's largest roofing manufacturer installs AMTC Messages on-hold in its National Sales Centers.

Clearwater, Fla. / February 14, 2003: GAF Materials Corporation, North Americas largest roofing manufacturer, has installed message on hold technology manufactured by Applied Media Technologies Corporation (AMTC) in its U.S. sales centers. In conjunction with the equipment, AMTC produced custom music and message content for GAF.

When we decided to put message on hold systems in, AMTC's Teladvantage offering was a natural choice. They have extensive experience working with building products manufacturers and distributors. AMTC handled the rollout professionally and without hassle. Their excellent reputation is well-deserved," said Diane Gola, Supervisor of Marketing Services for GAF Materials.

About AMTC:

Applied Media Technologies Corporation is a privately-owned company founded in 1991. Based in Clearwater, Fla., it is a market leader in telephone on-hold" messaging systems, having pioneered the use of both CD and removable memory card technologies in on-hold" player equipment. It serves over 12,000 clients worldwide, including Adecco, Bally Total Fitness, Continental Airlines and Morgan Stanley. www.amtc.com

About GAF Materials Corporation:
Founded in 1886, GAF Materials Corporation has grown to be North America's largest roofing manufacturer (currently over $1.2 billion in sales). Our proud tradition of innovation and excellence has made us one of the most respected roofing manufacturers in the world, with industry-leading brands such as Royal Sovereign, the most-preferred fiberglass 3-tab shingle in its class among contractors and builders, Timberline, America's #1-selling architectural shingle - virtually a household name in shingles, Ruberoid, one of the oldest, most recognized, and trusted names in commercial roofing and Topcoat, a leader in advanced roof restoration technology - offering building owners an economical alternative to roof replacement. www.gaf.com

Contact:
Wendy Brown
Applied Media Technologies Corporation
(727)531-3105 x137
wbrown@amtc.com

Diane Gola
GAF Materials Corporation
(973)628-3301
dgola@gaf.com