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All Press Releases for February 27, 2003 Subscribe to this News Feed    
 

Crown Limousines NZ Receives Tourism's Official Quality Endorsement

Crown Limousines NZ Ltd is amongst the first tourism businesses to be licensed to use the industrys official Qualmark quality mark under the national quality endorsement system launched last October.

The Qualmark endorsement programme is designed to identify professional and trustworthy operators to enable international and domestic visitors to book and buy tourism products and services with confidence. The quality mark incorporates the official silver fern icon, and eligibility to use the mark is determined by a detailed onsite assessment.

The assessment looks at all of the aspects that affect the quality of a customers experience with tourism businesses, including customer service, facilities and equipment, safety and welfare and business practices. Businesses must reach quality scores defined by the industry in order to achieve the Qualmark endorsement.

Crowns CEO, Sharon Lingham who is also the ambassador for international and local celebrities says the new Qualmark endorsement is important for local and international visitors alike.
Lingham also has an award winning global celebrity website at www.sharonlingham.com

Crown Limousines launches New Zealands latest J seater super stretch limousine this week to coincicide with the endorsement.
Already, it is branded as"Celebrity super Stretch" as top Malaysian movie stars, Erra Sazire and Yusry-KRU have been filmed in the vehicle !

Its a pretty rigorous process that puts real focus on the service and systems we have in place. The endorsement reassures potential visitors that were good operators and that were going to look after them."

We think its important that visitors have these official and independent benchmarks to refer to when theyre making decisions about how to spend their time and money."

The new Qualmark endorsement system, and the long-standing Qualmark star grading system, are backed by Tourism New Zealand, NZ Automobile Association and Tourism Industry Association. Businesses that enter the Qualmark programme receive priority listing on destination New Zealands official web site, www.purenz.com, plus a range of other promotional benefits.

Tourism is one of the countrys major industries generating more than $10 billion annually from domestic and international visitors, and accounting for more than 163,000 jobs.

Find out more on the internet: www.crownlimousines.com; www.qualmark.co.nz; and www.purenz.com.


Contact:
Sharon Lingham
Phone : +
64 3 379 9982
Email: sharon@crownlimousines.com

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Glenn Campbell
Crown Limousines NZ Ltd
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