New Signature Launches, Provides Technology Consulting

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New Signature, a technology consulting firm focused on helping companies make the most of tight budgets, launched today. New SignatureÂ?s services include Internet, software and database development, digital and print graphic design, network security, architecture and implementation.

WASHINGTON, DC -- 02/24/2003 -- New Signature, a technology consulting firm focused on helping companies make the most of tight budgets, launched today. New Signature’s services include Internet, software and database development, digital and print graphic design, network security, architecture and implementation.

"Companies are used to the idea that technology by its nature must be expensive. This myth was developed during the dot-com boom and is one that should be dispelled, especially given the tight budgets resulting from today’s depressed economy," said Christopher Hertz, a principal of New Signature.

"The reality is that, to remain competitive, companies must continually improve technology, not simply maintain it," Hertz added. "New Signature uses an entrepreneurial approach in creating technology solutions that uses open-source software, low labor costs, and streamlined design. This approach enables us to improve quality and expand functionality while reducing cost. The flat $65-per-hour rate we charge for services embodies this approach."

“The culture at New Signature places a focus on excellent project management and open communication with our clients. New Signature’s values shape the way we do our work, the projects we pursue and the interactions we have with our partners, customers and suppliers,” said David Geevaratne, another of New Signature’s principals.

The three New Signature principals are available as subject matter experts on a number of topics to the press. Availability, accessibility and rapid response make them a great resource for members of the press seeking expertise in the following areas: Christopher Hertz -- e-commerce and emerging web technologies; David Geevaratne -- network security including wireless technology; and Joel Hardi -- open source technology and web usability. For more information about each of the New Signature principals, visit http://www.newsignature.com/about.php.

About New Signature

Headquartered in Washington, D.C., New Signature assists clients at each step of the technology development lifecycle -- from concept to launch. For more information, visit http://www.newsignature.com.

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Christopher Hertz