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FIREFLY FARMS PROUDLY LAUNCHES WEB SITE

BITTINGER, MD. -- February 26, 2003 -- FireFly Farms, award-winning producer of artisan goat cheeses from Marylands Allegheny Plateau, today announced the launch of its web presence at www.fireflyfarms.com. The new web site provides visitors with a wide range of information including an up-to-date Farm Journal, a Goat of the Month feature, information on how their farmstead cheeses are made, recipes using FireFlys three goat cheeses: MountainTop Bleu, Merry Goat Round, and Allegheny Chevre, and much more.

BITTINGER, MD. - February 26, 2003 - FireFly Farms, award-winning producer of
artisan goat cheeses from Maryland's Allegheny Plateau, today announced the launch
of its web presence at www.fireflyfarms.com. The new web site provides visitors
with a wide range of information including an up-to-date Farm Journal, a Goat
of the Month feature, information on how their farmstead cheeses are made, recipes
using FireFly's three goat cheeses: MountainTop Bleu , Merry Goat Round
, and Allegheny Chevre , and much more.

"We are very pleased with the site," said Mike Koch, one of FireFly's
four principal partners. "We were trying to create a web site that not
only gave visitors additional information on our farmstead goat cheeses, but
more importantly gave them a feel for life on the farm. The web site is our
invitation to become a virtual part of our community."


Washington DC-based creative and application development agency CDG Solutions
built on its knowledge of the farm gained in the initial creation of the FireFly
cheese labels and other corporate identity materials to extend this visual identity
into the design of the web site. CDG then developed the site with its proprietary
content management system, WMS, which allows FireFly Farms staff to maintain
the content of the site while preserving the design's integrity.


CDG President Scott Adams shared Mike's enthusiasm for the newly launched FireFly
Farms web site: "We've been providing a full range of design and development
services to our clients since 1991. Our work with FireFly Farms has been extremely
rewarding; it has provided our designers with a unique creative opportunity
and we were pleased to be able to integrate a content management tool that will
allow FireFly to maintain the site's content and its visually striking design.
We're proud of the site and the way it brings to life the spirit of the farm,
the farmers, and their wonderful cheeses."




The FireFly Farms web site will roll out in two phases. Phase one has successfully
launched and establishes FireFly's web presence. Phase two, planned for early
in 2004, will offer expanded content and the ability to order FireFly's cheeses
on-line.


Key sections of FireFly's phase one web site include:


" The Farm - This section contains comprehensive information on FireFly
Farms. Information on FireFly goatherd, and the four principal farmers can be
found here. In addition, visitors can access a Farm Journal where they can read
about the day-to-day activities on the farm.

 
  • Farmstead Cheeses - In this section, visitors can find information about
  • FireFly's award-winning cheeses. Product descriptions and serving suggestions
  • be found here, alongside a mini-course called "Cheese Making 101"
  • which orients visitors to the cheese making process.

  • Recipes & Outlets - Here visitors can find recipes using the FireFly
  • cheeses, including a featured "Recipe of the Month." A listing of
    restaurant and retail outlets is also provided.

  • Resources - This section provides site visitors with a "Community
  • Information." Links are provided to other information resources on cheese,
  • goats, and farming.

  • Awards and Articles - This section provides visitors to information on
  • awards won by FireFly cheeses, articles which have featured the cheeses
  • the farmers, and press releases issued by the company.

  • About FireFlyFarms Organic, Inc.

    FireFlyFarms Organic, Inc. is dedicated to the art of cheese making. FireFly
    Farm's artisan cheeses are all made in the farmstead tradition - they are produced
    with milk from their own goatherds. They take special care to ensure the purity,
    quality, and clean flavor of the milk and all their cheeses are produced by
    hand. Their aged cheeses are ripened naturally in a specially constructed aging
    room - they shun short cuts and artificial techniques aimed at increasing yield

  • shelf life at the expense of quality.



  • About CDG Solutions, Inc.

  • Solutions (http://www.cdgsolutions.com) is an award-winning print and creative
  • application development agency in Washington, DC providing a full range
  • services to help clients stand out in a crowded marketplace since 1991. CDG
Solutions' full suite of offerings includes print design, interactive development,
fully integrated marketing and technology solutions and enterprise application
development.



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CONTACT INFORMATION
Mike Koch
FireFly Farms
301-245-4630
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