THE ASSOCIATION FOR THE ADVANCEMENT OF RELATIONSHIP MARKETING (AARM) AND POLL STREAM INC. ANNOUNCE STRATEGIC PARTNERSHIP

Poll Stream Inc., innovators of advanced online polling solutions and originators of web-based multi-question polling, today announced a new co-operative research and marketing relationship.

AARM, one of the largest associations dedicated to the development, understanding and communication of the principles of Customer Relationship Marketing, and Poll Stream Inc., innovators of advanced online polling solutions and originators of web-based multi-question polling, today announced a new co-operative research and marketing relationship.

Poll Stream will provide AARM with full administrative access to their advanced polling solution that will provide AARM with the tools to connect with, and better understand the needs and opinions of their thousands of constituents, from industry sectors across Fortune 1,000 companies.

AARM will apply Poll Stream solutions to AARMs web strategy, e-mail campaigns and educational programming. Poll Streams advanced technology platform will enable AARM to collect real-time feedback on important CRM issues.

Poll Stream has also agreed to extend reduced, association rate pricing to AARM members.

"Poll Stream represents a good relationship for us, one that will enhance our ability to keep our fingers on the pulse of the CRM Community and to react quickly to the educational needs of CRM professionals." said Robert Stacey, President and CEO of AARM.

Noting Poll Streams self-serve administrative features, he went on to say, "We have confidence in Poll Streams knowledge of effective online data collection and we're particularly interested in their ability to offer same-day deployment of polling campaigns which is critical for collecting timely feedback on critical issues affecting our Associations community," he said.

"AARM offers the committed, active community base that we are looking for in an association partner." said Steven Green, President of Poll Stream Inc. "Their focus on relationship management is perfectly aligned with Poll Stream's belief that everyone has an opinion and that any company truly committed to building relationships, should know what those opinions are on as many issues as possible -- Poll Stream is the ideal tool to keep that line of communication open", said Green.

About AARM

Since 1995 AARM, as not-for-profit association has been promoting industry growth, development and education. AARM fulfills its role by providing Conferences, Seminars, Workshops, Certification sessions, Executive Briefings, Networking Sessions and other CRM related activities.

Today, the AARM community comprises thousands from across the Fortune 1,000 companies as well as smaller and medium sized businesses. CRM is everywhere.

To find out more about AARM, call toll free 888 250 4456 or visit http://www.aarm.org

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About Poll Stream

Poll Stream provides advanced online polling solutions designed for rapid implementation and extremely high rates of customer participation.

The Poll Stream solution combines the best features of a survey - namely multiple question delivery and branching logic, with the immediate gratification that is inherent in a poll. Poll Streams unparalleled engagement and completion rates deliver more targeted data at lower costs.

Poll Stream is an Application Service Provider (ASP). All infrastructure, maintenance and upgrades are supported by dedicated technical staff. The ASP model enables clients to focus on content development and analysis rather than infrastructure and operations.

To find out more about Poll Stream and its products, call 866-494-4840 or visit http://www.pollstream.com

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For more information contact:
Robert Stacey - President
AARM
Tel: 888 250 4456
Email: robertstacey@aarm.org

Steve Green - President
Poll Stream
Tel: (416) 588-9184
Email:steven@pollstream.com