SILVER DOLPHIN BOOKS ANNOUNCES NEW LINE EXTENSION TO PHENOMENALLY POPULAR SNAPPY BOOK SERIES SNAPPY MAGNETIC FUN BOOKS

New Format Takes Snappy Tradition to Whole New Interactive Level

For Immediate Release:

SILVER DOLPHIN BOOKS
ANNOUNCES NEW LINE EXTENSION TO
PHENOMENALLY POPULAR SNAPPY BOOK SERIES
SNAPPY MAGNETIC FUN BOOKS

New Format Takes Snappy Tradition to Whole New Interactive Level

San Diego, CA -- March 10, 2003 -- Silver Dolphin Books, a leading publisher of quality, innovative, interactive, and educational childrens books, announced today the Spring 2003 release of a brand new line extension to its much loved Snappy series - Snappy Magnetic Fun Books. The first three titles in the series -- Snappy Farm, Snappy Town and Snappy Travel - are scheduled to debut at retail in March 2003.

This innovative new series line extension takes the Snappy tradition to a whole new, highly interactive, level. Snappy Magnetic Fun Books feature the same bright colors and lovable characters from the phenomenally popular Snappy series and add a variety of sturdy magnetic pieces that encourage reader interaction and story participation. The 20 different magnets in each book come with a box to keep them safe and organized.

Moveable magnetic characters and objects stick where kids put them every time! But every time the story is a little different as key illustrations will tend to find themselves in new locations!
This highly interactive format will delight and entertain parents and children alike.

Snappy Farm is a very busy place! At Snappy Farm theres always plenty for readers to see and do -- from dawn until its time to put everybody to bed! The various vehicles in Snappy Travel go by land, air, and sea. There are plenty of choices for the reader to make about what kind of trips they want to take. Wherever our little travelers were bound, in the end, things wind down, and its home again, home again where readers will be found! Snappy Street runs through Snappy Town and as kids walk along theyll notice smiling faces abound. The magic of magnets is put to great use as children shop for toys and groceries. When the trip is through, its time to play at Snappy park, but only until it gets dark! (MSRP $12.95 each, ages 3 to 5, 10 ¾" x 11 ¼", 6 pages, full-color illustrations throughout)

Formerly published in the United States by Millbrook Press, Silver Dolphin acquired the North American rights to publish the top-selling Snappies childrens book series, last May. The company re-released seven of the series most popular titles late in 2002 including: Snappy Little Colors, Snappy Little Numbers, Snappy Little Bugs, Snappy Little Farmyard, Snappy Little Dinosaurs, Snappy Little Opposites, and Snappy Little Christmas. Currently there are more than 7 million books in print worldwide.

Renowned for their bold bright graphics, simple clean design, engaging rhyming text, and large stunning pop ups on each spread, Silver Dolphin will continue to publish the series in its original pop-up format -- introducing new titles as well as refreshed backlist titles. In addition, the company plans to expand the series into new formats for 2003 and beyond including sticker books and others to be announced at a later date.

The perfect gift idea for the holidays or any occasion, Silver Dolphin's Snappy Magnetic Fun Books will be available wherever fine books are sold, including Barnes & Noble, Borders, B. Dalton, and The Nature Company beginning March 2003.

About Silver Dolphin Books:
San Diego, California based Silver Dolphin Books is the juvenile imprint of Advantage Publishers Group. Other Advantage Publishers Group imprints include Portable Press (Uncle Johns Bathroom Reader series),Thunder Bay Press (promotional) and Laurel Glen Publishing (elegant illustrated non-fiction). Offering value-priced quality product, Silver Dolphin Books publishes novelty and educational, nonfiction books featuring bold, colorful, and striking titles that appeal to children and parents alike. Ranging from licensed character books to how-to and activity books for preschoolers through children aged 12, Silver Dolphin Books engage, enlighten, and entertain.   

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PRESS CONTACT:   
Steven Style or Lauren Panaro
The Steven Style Group
New York City
T: 212-465-1290   
F: 212-465-1299
email: stevens@stylegroup.com or laurenp@stylegroup.com