Telecom and Telephony Advertisers Find Big Value In Bundled Packages

Bundled advertising packages provide long term value and big ROI. Vendors are getting hundreds of thousands of targeted impressions for pennies a day

Telecom and Telephony Advertisers Find Big Value In Bundled Packages

New Jersey - March 17, 2003 - During times of economic downturns and consolidation, telecom companies are pulling back the reigns on marketing and advertising. While marketshare is still important, many companies are finding it a challenge to maintain as much marketing and advertising exposure as possible, yet conserve precious dollars.

Fortunately there is a solution available that delivers long term consistent advertising and exposure at prices that will make the most fraugal of CFOs sigh with relief. www.telephonyworld.com, a leading telecommunication resource site published by New Jersey based Creative Design Concepts has created a "total telecom marketing package" that has been successfully providing advertisers of all sizes with a bundled annual advertising package for a whole lot less than the cost of a single ad elsewhere.

The telephonyworld site caters to nearly 2000 unique visitors daily who primarily come to the site to research solutions and make decisions on purchasing. The site's content and buyer's guides cover the spectrum of telecom solutions from voicemail, IP Telephony, wireless, call centers and all in between.

The complete marketing package has been available for a while and was conceived after developing over 300 relationships with vendors all over the world. Chief editor Don Panek said, "after talking to so many marketing people managing dwindling budgets, we decided to give them some real value by bundling key advertising vehicles that would normally be
separate ad buys".

For the low annual price of $1995, vendors are getting a full page microsite in the buyer's guide, unlimited news and press release disemination which is also immediately displayed on the GOOGLE news site, and best of all qualified leads from the telephonyworld RFP system. RFP leads are sent via e-mail directly to the advertisers so they can bid on opportunities. Currently the site pulls in about 6 to 10 new RFPs per week averaging $10K to $25K. This translates into hundreds of thousands of impressions delivered to taregeted prospects.

Frequency in advertising is very important, yet when cutting costs, the first thing that companies scale back on is usually advertising frequency. The telephonyworld marketing package solves this by giving advertisers exposure 24x7 for a whole year to highly targeted traffic for one price.

Over the last 2 months telephonywolrd has signed more that 12 new telecom vendors to the program who have recognized the benefits and are taking advantage of the qualified leads and exposure. Companies interested in taking advantage of the program can get details and order securely on-line at http://www.telephonyworld.com/submit/listing.htm

About TelephonyWorld.com

Since 1998 telephonyworld has been providing telecommunication and telephony content to millions of visitors. The site has over 40,000 registered members and serves almost 2000 daily visitors. Community features include discussion groups, buyer's guides and plenty of news, tutorials, content and more.

About Creative Design Concepts

Creative Design Concepts publishes on-line communities that make a difference. Current properties include TelephonyWorld.com, CRMdirectory.com, and TabletComputing.com. The company is planning to launch 5 more technology sites this year, creating a highly active community of over 300,000 members. For more info contact Don Panek at donp@cdconline.com or 732-432-0375

ENDS