Skin-Tech® Launches New, International Psoriasis Treatment & Support Network

Small-business has big plans to extend client support outreach.

FLORENCE, Alabama -- March 24, 2003 -- Skin-Tech Research and Development has evolved from being a home-based business into a internationally trusted source for non-prescription psoriasis treatment. Their extensive customer support model is one of the best there is, noting their clients dietary habits along with evaluating the history of treatment that they have used in the past. Just when you think that theyve reached their zenith, Skin-Tech reveals exactly how they plan to expand their company beyond its present state.

Not only is Skin-Tech an industry leader in the current research and development of new, non-prescription treatments for psoriasis, but they are also a small-business innovator in their creation of the Psoriasis Treatment Support Network, a free hotline and web site that cooperate in providing psoriatics with information on their condition, discounted treatment for senior citizens and fixed income households, along with the latest news concerning new treatment options. Skin-Tech Research Analyst, Patrick Marino comments, What sets our company apart from all of the others is that after a clients initial call, their personal contact at Skin-Tech (their Counselor) will then keep an open line of communication with them. We always track a clients progress and frequently provide tips on simple lifestyle changes that they can make to accelerate the healing process. Weve actually become good friends with a few of our long-time clients."

Jim Adams, Head of Marketing for Skin-Tech, believes that, up to this point, large corporations have also made the mistake of putting all of their resources into a single brand of treatment based on a single topical formula. If youve ever had first hand experience with psoriasis, youd know that what works for one person may not work for the next, and what works for you now may not work for you in six months. As soon as you buy something off of the shelf, and it ceases to work (or never worked to begin with), that company is crossed off your mental list entirely as a viable provider of treatment." Which seems to be fine by them. Adams continued to reveal that at least a third of Skin-Techs clientele will give them a try after another companys product or support has failed them.

What is a chronic skin treatment without proper support from the company that sells it? Its a risk. Psoriasis sufferers are too used to taking risks when it comes to buying new treatments. Weve become a very wary group. The main reason why Skin-Tech exist is that, in my search for safe and effective treatments, I continuously felt abandoned and betrayed by the companies that sold them to me. We have in the past, and we will continue to, provide support for our clients every step of the way through their usage of our products," says Founder, Susan OHara. Well never abandon a client. We offer a wide variety of treatments, and a qualified counselor will gladly credit a clients Skin-Tech account so that they can try one of our other product lines should their first choice not produce a satisfactory result. This policy eliminates a big part of the risk that psoriatics face in trying new treatments."

Some callers will seem apprehensive to ask questions at first, but we make sure to convey that the only bad question is the one thats not asked. In my experience, this definitely expands the comfort zone between us and allows the company to pinpoint and fulfill clients individual needs on a more personalized level."

Skin-Techs free online support site is currently being developed, and is planned for a May, 2003, launch date. It will include, among other features: Audio testimonials; a searchable online catalog of all Skin-Tech products, psoriasis-related featurettes, a monthly interactive magazine, and a one-on-one live support chat room.

About Skin-Tech:
Skin-Tech Research & Development was founded in December, 1998 by Susan OHara, a psoriasis sufferer of over 20 years. Since that time, they have developed and distributed several lines of effective OTC treatments such as Cleariasis, Cleariasis Plus, and Psorinol3. They are currently the leading non-prescription psoriasis treatment distributor on the Internet. Their flagship support site can be found at http://www.cleariasis.com/.

Skin-Tech® Research & Development, Cleariasis®, Cleariasis Plus®, Psorinol3®, and the Psoriasis Treatment & Support NetworkTM are trademarks of Skin-Tech, Inc. Other company and product names may be trademarks of their respective owners.

Press Contact:
Stan Diver
Skin-Tech
1-(877)-425-8227
press@cleariasis.com

Web Site:
http://www.cleariasis.com/

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