PR Guru Morris B. Rotman Delivers Spin on 40 Years in the Public Relations Industry

PR Guru Morris B. Rotman Delivers Spin on 40 Years of Stunts, Strategies, Celebrities and America's Most Famous Tycoons

In his new book, nationally recognized public relations expert Morris Rotman puts an intimate and fascinating spin on behind-the-scenes stories of America's best known companies, celebrities and corporate personalities.

"The Dear Betty Chronicles" answers dozens of intriguing questions about Rotman's 40 years as a much-sought-after PR whiz:
*Why did the chairman of Arthur Andersen predict his firm might ultimately fail?
*Did actor David Niven know in advance that the now infamous nude streaker would disrupt the Academy Awards?
*Why did legnedary architect Frank Lloyd Wright design a mile-high skyscaper?

these questions and so many more are answered in detail in Rotman's new book, "The Dear Betty Chronicles. A Memoir of 40 Years in Public Relations."

The book, chock full of public relations insights, successes, mishaps and industry-savvy strategies, is now available through XLibris, Amazon, Borders and most book stores.

"I never intended to write a book, but my daughter Betty got me to write her letters about my career and before I knew it, she said I should put all my experiences into a book," said Rotman, a former Chicago newspaper reporter and editor.