Hip-Hop's the Tool That Makes Contraception Cool

JimmieHatz condoms will gross more than $ 1 million in 2003

Contact: Ave Montague 415.346.0199

San Francisco,CA--Through inventive marketing and cool packaging, JimmieHatz (www.jimmiehatz.com) are the official condom of Hip-Hop culture. Putting a new spin on an old product, JimmieHatz are hot, with sales figures in the stratosphere.

An outgrowth of Common Ground USA, JimmieHatz is the only company in the world marketing condoms exclusively to the highest-at-risk populations: urban consumers 18-34. True pioneers, the JimmieHatz team has succeeded in integrating condoms into Hip-Hop culture. The slick "rap dawg" JimmieHatz logo has become synonymous with responsible sexual behavior. Common Ground USA accomplished this cultural feat by partnering with AIDS service organizations and educational programs as well as high-profile music industry entities like BET and MTV.

Allow me to arrange an interview with JimmieHatz founder and CEO Harry Terrell. Find out how his commitment to fighting AIDS coupled with his ingenious marketing strategy has been saving lives in the Hip-Hop community and beyond.