LETTIERIS INC. SATISFIES CRAVING FOR BEEF AND CHICKEN SANDWICHES

LETTIERI'S INC. INTRODUCES TWO NEW SANDWICHES: ANGUS BEEF BURGER AND CHICKEN SANDWICH

Burnsville, MN. (PRWEB) April 17, 2003 -- Watch out Sandwich Lovers -- Lettieris Inc. has created two new varieties to tantalize customers taste buds. Lettieris is introducing two high quality sandwiches featuring whole muscle chicken breasts and USDA choice angus beef. These premium sandwiches are based on quality ingredients, innovative recipes and a variety of flavors and textures for the convenience store and grocery industries.

"Lettieris is known for its freshly made, high-quality, flavorful and innovative convenience foods. Our challenge was to develop a line of delicious sandwiches that can help foodservice operators reduce labor, yet still reflect the needs of consumers today," said Tino Lettieri, President and COO. "After many months of recipe development, research and evaluation, we developed two new sandwiches that met our high standards and were worthy of the Lettieris name."

The new sandwiches include a chicken breast sandwich, and a USDA choice angus beef cheeseburger. Manufactured at Lettieris facility to their exacting standards, both are placed on flavorful and hearty breads, prepared from Lettieris authentic old-world recipes - topped with sesame seeds for the gourmet touch! They arrive in beautiful, labor-saving and functional packaging. These sandwiches are heartily sized, hold their great taste right from the microwave, and offer a single merchandising solution.

Unique Packaging
Part of the Lettieris formula for success is their attractive, European-style window packaging. Chicken sandwiches and Cheeseburgers arrive merchandiser ready in this patented, high-quality package that protects freshness, can be placed in either microwave or oven, and enhances store merchandising.

Innovative Recipes
Lettieris created signature recipes for the chicken sandwich and the cheeseburger. Spices were mixed and recipes were developed through extensive testing of various styles of sandwiches. Focus groups in test markets across the country preferred the flavors selected for the new sandwiches. Both have a flame broiled, hot-off-the grill flavor that holds no matter what the preparation.

Consumers Crave Sandwiches
Americans eat more than 45 billion sandwiches a year. As on-the-go meals and hand-held foods grow in popularity, sandwiches continue to provide a smart and creative way to enjoy the benefits and convenience provided by bread. Lettieris is pleased to offer two of the most popular sandwich choices - Grilled Chicken Breast and USDA Choice Angus Cheeseburger -- to meet growing on-the-go trends.

Lettieris Inc. is an entrepreneurial-spirited business whose focus continues to be the development of unique and innovative convenience products for the food industry. Founded in 1994, its customers range from small independent delis to convenience stores and large-scale club stores. Based in Burnsville, MN, Lettieris has grown to become a premier manufacturer of quality foods featuring traditional recipes paired with some specialty twists.

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