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All Press Releases for May 8, 2003 Subscribe to this News Feed    
 

Making lemonade out of lemons, or in this case jewelry kits out of counterfeit charms.

Amy Peters' Studio finds counterfeits of their jewelry charms and to turn around a bad situation, decides to create bead kits to be donated to children's wards in hospitals across the United States.

Amy Peters' Studio
Contact: Amy Peters
277 El Portal Drive
Pismo Beach, Ca 93449
Phone (805) 773-7952
Fax (805) 773-2989
E-mail amy@amypetersstudio.com
Web: www.amypetersstudio.com


Pismo Beach, CA- Several months ago, California Jeweler, Amy Peters found herself in an unfamiliar situation. Versions of her inspirational charms were discovered in a small boutique near her home. The counterfeit charms were molded and cast from her original jewelry designs. The charms feature some of Amy Peters' Studio's most popular designs including: Dream, Wish, Make Waves, Climb High and Follow Your Heart. Peters' took immediate action by contacting the owner of the store, who in turn provided her with the contact information she needed to confront the maker of the counterfeit jewelry. Ultimately, the makers admitted their fault and sent Peters all of the counterfeit charms and molds for her to do with them as she saw fit.

Because the imposter charms didn't meet Peters quality standards she would not sell them as her own. In search of what good could come from this learning experience Peters chose to create jewelry making kits including the imitation charms, beads and instructions to make necklaces and bracelets. These kits will be donated to various hospitals across the nation to be given out to children aged 3-18 who are patients at the hospitals. Peters plans on donating approximately 1000 jewelry kits per year in an ongoing effort to benefit communities.

Discovering these charms came at an ideal time for Peters, who was looking for a way to give back to the community. Before her career as a jewelry designer, Peters worked at a hospital and noticed how easily children can become depressed and bored during a hospital stay. Looking back on this experience Peters feels "The jewelry making kits will restore some of the happiness that can be lost in children who are battling diseases, illnesses or other injuries." Most of all Peters hopes "It will give the children an outlet of creativity where they can escape the boredom of hospitals stays."

About Amy Peters' Studio-Amy Peters began her company on California?s central coast in 1995. Peters designs fun, whimsical and inspiring jewelry and accessories to delight women of all ages. The designs hold special meaning for the wearer, they are created with quality and workmanship in mind and are meant to be lasting keepsakes. Peters currently sells her work in over 600 store and mail order catalogs across the nation.

To view designs by Amy Peters' Studio visit the company website. To interview Peters, request images or to request samples for your publication or hospital contact us via e-mail or phone.

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CONTACT INFORMATION
Amy Peters
Amy Peters' Studio
(805) 773-7952
Email us Here
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