More Tips on How Manufacturers Select a PR Firm

More Tip on How Manufacturers Select a PR Firm by TR Cutler, the author of the Manufacturer's Public Relations and Media Guide

There are some basic questions manufacturers should ask when selecting a public relations advisor.

Is the Public Relations firm capable of meeting a manufacturer's internal expectations and accomplishing the tasks required?

Is the manufacturing firm organized and prepared to participate in developing the public relations campaign?

Will an outside voice bring new perspective and new ideas to the manufacturer's outlook and goals?

Does the public relations firm have strong manufacturing media and community contacts? Does the public relations firm have demonstrated evidence of frequently published feature articles in manufacturing publications?

Contact TR Cutler at trcutler@trcutler.com or visit www.trcutler.com