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National Promotions Company Announces New Industries Added to TheDirectoryCenter.com

National Promotions Company, a Division of Innovative Advertising Corporation, and a national provider of traditional & electronic marketing programs for small and medium sized businesses, today announced that they have launched support for two new industry categories within their unique Internet Design and Hosting project, TheDirectoryCenter.com

Worcester, MA (PRWEB) June 2, 2003 -- National Promotions Company, a Division of Innovative Advertising Corporation, and a national provider of traditional & electronic marketing programs for small and medium sized businesses, today announced that they have launched support for two new industry categories within their unique Internet Design and Hosting project, TheDirectoryCenter.com These additions now mean overall support for businesses that fall into three main categories: Automotive Services (which launched in February 2003), Food & Restaurants, and Personal Services (examples: Health Clubs, Beauty Salons, or Tanning Centers).

President and CEO Dan Cassidy said, These new additions were priorities for us because of demand from existing clients. We have also been getting calls and emails from businesses that have heard about the program from an associate or friend, and others that have visited our web site, TheDirectoryCenter.com. Its exciting knowing that what we are creating is so well received already. We are amazed at the interest level. Were looking forward to completing the balance of Industries ahead of schedule. Were shooting for sometime before the end of the third quarter. Then we can begin working heavily on marketing the whole program to those businesses that might not be aware of its availability. Were also constantly reviewing other features that could be added in future launches. Many times we can add new features and still retain current pricing structures. This will remain one of our biggest priorities -- value-added pricing."

Mr. Cassidy went on to detail those future categories to be Arts & Entertainment; Home: Inside & Out; Professional Services; Retail & Shops, and Business-to-Business. There was no specific timetable, we were told, when each category would be coming online. He emphasized that all remaining industries were being worked on simultaneously, and that as they are completed they will be launched and supported. The next group could be available and online as early as mid-June.

Two of the engineers we spoke with, Linda Cassidy and Larry Cardani, explained why this program is so unique and different from the typical Web Design and Hosting offers out there right now. Our program allows the small business owner the ability to get his or her company web site up and running in as little as a few days from the time their order is placed. Once the information and files are given to us, either electronically or via fax or mail, our support staff quickly input the material, and soon were doing quality control. Weve designed the whole process to allow as little or as much interaction between the Client and our staff as is necessary. After the first few visits to the Clients interactive pages, theyll be comfortable enough to handle anything from changing the hours of their store to changing the offers in their online coupons or ads. This can be done 24/7, and all they need to get started is their unique Client ID and password, and theyre off to the races!"

Something that we found really amazing after visiting some of their sample web sites was how much customized content each Client would receive, and how quickly we were able to create a fictitious web site ourselves. Spokesperson Dave Barndt explained that initially many are attracted to the program because of its cost.

The entry-level plan at less than $21.00 per month right now, or $249.00/year, up to the Gold Plan at about $33.00 per month, or $399.00/year, give the business owner lots of flexibility and choice. Our Gold Plan, even with the most robust list of features, would normally be just under$1600.00 per year." The four plans range from TDC Basic up to TDC Gold. The current promotion reflects a nearly 75% discount below regular pricing in each industry category. Mr. Barndt went on to say The special pricing is made available just before the launch of each industry, and is expected to be in place until weve signed up approximately 5000 new Clients in each of those industries. This will allow us to quickly sign up a substantial number of businesses for each category. It will also help to supplement the aggressive marketing efforts well have in place to get the word out about this innovative new program!"

National Promotions Company, of Worcester MA, delivers unique Marketing Services to a segment of the business community that can always benefit from programs that allow them to compete with the rest of the playing field. With a professionally designed layout, high-quality content, robust features, and super competitive pricing, their newest business tool, TheDirectoryCenter.com is exactly what many businesses have been waiting for. Small and medium sized businesses can now get a full-featured web site online without breaking the bank. Their site will also be listed within TheDirectoryCenter.com at no charge, and be made available to over 700 Internet search engines. Whether their site will be used to provide timely information to their current customers, or to help them bring in new customers, this program seems to have what many business owners have needed and wanted. And with the current promotion NPC is offering, there is no good reason not to finally participate in what continues to grow and grow ... the Internet community.

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CONTACT INFORMATION
Dan Cassidy
National Promotions Company
508-797-1627
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