International Rectifier Deploys GeoLearning E-Learning Platform to Power Worldwide Sales Force Training

GeoLearning, Inc., the leading provider of ASP-delivered learning management systems and e-learning content, announced today that International Rectifier (NYSE: IRF), a leading supplier of power semiconductors and systems solutions, has deployed the GeoExpress learning management system and e-learning delivery platform to power its worldwide sales training initiative. The online education system has improved communication and sales force knowledge, boosted sales effectiveness and increased customer care for the companys global sales force in over a dozen countries.

WEST DES MOINES, IA (PRWEB) June 4, 2003 -- GeoLearning, Inc., the leading provider of ASP-delivered learning management systems and e-learning content, announced today that International Rectifier (NYSE: IRF), a leading supplier of power semiconductors and systems solutions, has deployed the GeoExpress learning management system and e-learning delivery platform to power its worldwide sales training initiative. The online education system has improved communication and sales force knowledge, boosted sales effectiveness and increased customer care for the companys global sales force in over a dozen countries.

International Rectifier calls this system the Personal Learning Plan (PLP). Course information and live online seminars can be created internally, and played over the Internet. These live synchronous sessions can be archived enabling the sales force to access training sessions at their convenience.

Robert Grant, executive vice president of sales and corporate marketing for International Rectifier, said, The number and complexity of new product introductions continues to grow at an accelerated rate, and our global sales force requires immediate access to new product knowledge in order to effectively service our customer base. This has enabled us to reduce training costs by more than 70%."

In the nine months since the system was launched, International Rectifier has saved approximately $250,000 compared to the on-site training it had conducted in previous years. The company has also reduced course development costs by as much as 90%, and cut course development time by 80%.

In addition, the online learning system evaluates and tracks each individual sales persons knowledge progress, so we can congratulate the team on their successes and help them with difficult topics," Grant added.

About GeoLearning, Inc.
GeoLearning is the leading provider of ASP-delivered learning management systems and e-learning content for organizations around the world, including Fortune 1000 companies, government agencies and educational institutions. With no hardware or software to install, the companys GeoMaestro and GeoExpress LMS and e-learning delivery platforms can be deployed quickly, allowing clients to efficiently manage enterprise learning. Additional information is available at www.geolearning.com.

About International Rectifier
International Rectifier is recognized as a leading supplier of power semiconductors and systems solutions. IRs patented HEXFET® power MOSFETs, IGBTs and high-voltage ICs make electricity work smarter in industrial automation and controls, automotive electrical systems, consumer electronics, computers and peripherals, telecommunications, lighting and satellite/launch vehicle applications. Visit the International Rectifier Web site at www.irf.com.

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