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All Press Releases for June 5, 2003 Subscribe to this News Feed    
 

Edgy, witty clothing line offers a fresh look at Corporate logos

Gimmickwear, a new comedic clothing line attempts to bridge the gap between Corporate America and hard hitting humor. The feedback, from young and old, has been amazing, especially with the premier of their new website, gimmickwear.com

In a display of comedic talent, a collaborative effort from several young individuals has produced a new parody clothing line with corporate America and general amusement in its cross-hairs. The newly released clothing line, dubbed Gimmickwear, covers multiple topics with its witty and hard line humor. Some styles are more corporately influenced, and will appeal to a more mature audience, versed in the corporate snafus of the technology age. But most styles either poke fun at company stereotypes we have all come to know, or just alter the logos to create new, imaginative comedic designs.

These types of attire are definitely in demand from the younger generations, in high school and college, opting for humorous clothes that will send a fleeting message of mainstream rebellion. This behavior of course in unison with what seems to be a calling card for multiple generations of youth in America. Interestingly, there has also been quite a positive feedback from groups outside of the main younger focus. Currently, the marketing efforts are focused around the Baltimore, Maryland area, exhibiting at music, arts, and extreme sport festivals. But they are rapidly moving nationwide with the advent of their website presence, gimmickwear.com. With its contemporary styles and clever humor, gimmickwear will soon adorn thousands of people, young and old.

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Mark Howells
Gimmickwear
410-682-6820
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