CALIFORNIA BANK AND TRUST SELECTS THE EDCOMM TO PROVIDE CUSTOMER SERVICE TRAINING

California Bank and Trust has selected The Edcomm Group to provide customer service training to its bank employees. Edcomm will deliver Serving Your Customer, an interactive and participative two-day course focused on teaching banking professionals how to provide both external and internal customers with an excellent Customer Experience.

Serving Your Customer teaches how and why providing excellent customer service throughout your organization truly contributes to its success. It covers all aspects of customer service from building positive working relationships to dealing with interpersonal and organizational conflict. Participants learn the skills and techniques of effective communication as well as strategies for anticipating and satisfying the needs of their customers.

California Bank& Trust, a subsidiary of Zions Bancorporation, is one of the largest banks based in California with over $8 billion in assets and more than 90 branch offices. It offers a wide range of products, services and financing solutions for businesses and individuals, including wealth management, online banking, commercial and small business lending, cash management and international banking.

The Edcomm Group is a 16-year-old multimedia education and communication consulting firm specializing in the development of creative business solutions that improve productivity, customer service and market share - providing bottom-line results. The Edcomm Group (www.edcomm.com) is headquartered in New York City with an Advanced Design Center located in Fort Washington, Pennsylvania.

For more information, please contact:

Linda Eagle
President, The Edcomm Group
1-888-4EDCOMM
linda.eagle@edcomm.com