Boardman Mitchell Partners and Bay Area Air District Team Up for Innovative School Education Program

Boardman Mitchell Partners develops creative sponsorship opportunities connected to unprecedented live theatre education program

Merced, CA (PRWEB) July 13, 2003 -- A baby born in Californias Bay Area is exposed to more toxic air pollution before he or she is a month old than the federal government says is acceptable over a lifetime.

Boardman Mitchell Partners is helping the San Francisco-based government agency, the Bay Area Air Quality Management District (BAAQMD), which hopes to educate at least 1.2 million area students over the next two years about air quality issues and solutions. BAAQMD oversees Spare the Air" for a seven county area in and around San Francisco.

Thanks to Boardman Mitchell Partners, a premiere marketing, advertising, and public relations agency based in Merced, CA companies in the Bay Area are finding a new way to show their commitment to changing air pollution awareness for everyone. The National Theatre for Children (NTC) teaches kids nationally about important societal issues such as energy, water, recycling, and health issues including nutrition, conflict resolution and tobacco use prevention. The Clean Air Crew", of NTC performers, offers interactive theater performances that include home-based assignments that teach the causes and solutions of air pollution.

Public-private partnerships are the key for government agencies to implement socially important projects outside their regular purview," says Mike Boardman, Founder and CEO of Boardman Mitchell Partners. The National Theater for Children project relies on the participation of responsible corporate citizens in our community."

This $1.5 million program has received early support from Agilent Technologies and Pfizer.

Boardman Mitchell Partners (BMP) team delivers a wide range of expertise in marketing, advertising, and public relations from government and high tech, to financial services and Fortune 400 companies. BMP also helps organizations reinvest in their community through strategic counsel and creative solutions. To learn more call toll-free at (866) 246-4263 or visit www.boardmanmitchell.com.

For more information contact:

Kelli Matthews
Boardman Mitchell Partners
(866) 246-4263 Ext. 3
3144 North G" Street #125-214
Merced, CA 95340            
kelli@boardmanmitchell.com   

Mike Boardman
Boardman Mitchell Partners
(866) 246-4263 Ext. 1
3144 North G" Street #125-214
Merced, CA 95340   
mike@boardmanmitchell.com