Interactive Theories" Blog Reaches Critical Mass; Web Log for Interactive and Marketing Executives

Digital Design Works, a premier provider of progressive Interactive Solutions, announced today the formal launch of a new web log or blog, designed exclusively for interactive and marketing executives. The blog is titled Interactive Theories".

(PRWEB) July 19, 2003 -- Digital Design Works, a premier provider of progressive Interactive Solutions, announced today the formal launch of a new web log or blog, designed exclusively for interactive and marketing executives. The blog is titled Interactive Theories".

Interactive Theories delivers discerning thoughts and perspectives about the use of interactive channels such as rich media, web and digital marketing, to accomplish strategic business goals and objectives. The web log provides a streaming perspective, balanced and unbiased, across the disciplines of art, science and business for fresh thinking and new ideas helpful to Marketing and Internet executives looking for positive, tangible business results from their interactive investments.

Weve been considering using a blog as a serious business tool for quite some time", stated Digital Design Works President, Mark A. Patten. But to be honest, we were unsure of the medium for this purpose. So we have been testing Theories to see if we could create critical mass for a daily blog designed for busy interactive and marketing executives. And after a several month test, we are happy to report it has been a great success. ", Patten further stated.

Interactive Theories is available via the DDW web site located at http://www.digitaldesignworks.com/weblog/theories.html. A RSS feed is also available.

Headquartered in suburban Philadelphia, PA, Digital Design Works is a premier provider of interactive solutions dedicated to providing organizations with a positive return on their interactive investments. DDW provides expertise in web, rich media and digital marketing. DDWs success can be attributed to exceptional creative, industry focus and our unique Interactive FormulaSM.

Since 1995 DDW has been providing award-winning solutions to clients such as Albert Einstein Healthcare, Aventis, BF Goodrich, Celanese, CIGNA, The Greenbrier Resort, Hospital at University of Pennsylvania, Johnson & Johnson, Main Line Health, SEI Investments, Solvay and Tyco.