FriendFinder.com Unveils the Future of Online Dating New Site does Matchmaking Two Ways

FriendFinder Inc. has unveiled a dramatically re-designed version of its popular dating site -- FriendFinder.com, incorporating both Search-to-Result and Social Networking options.

Palo Alto, CA (PRWEB) August 2, 2003 -- FriendFinder Inc., the worlds largest online personals and dating network, today announced the re-launch of FriendFinder.com. The re-designed site breaks new ground by becoming the first online dating destination to combine the reach of a truly global community with the intimacy of a personal social network. As a result, members can choose to search among FriendFinder.coms millions of members worldwide, or browse among their friends, acquaintances, co-workers and neighbors. The New FriendFinder.com also boasts a slicker, more results-oriented" interface, to help singles connect faster than ever.

The New FriendFinder.com was designed to fill the void between conventional matchmaking sites that operate like cold search engines, and social networking sites that lack the focus needed to help you make a love connection quickly.

With the New FriendFinder.com" said FriendFinder Inc. CEO, Andrew Conru our members can have their cake and eat it too. They can find a salsa partner right next door, or a soul-mate in Amsterdam. They can meet new people through the people they already know. They can seek out new connections on another continent. Or they can combine the two approaches, by bridging several social networks around the globe."

In 2003, to answer the age-old question Whats the best way to meet new people for dating, fun and relationships?", the New Friendfinder.com has found the optimal balance between technology and natural human behavior. Before there was an Internet," said Conru most of us relied on our friends and acquaintances to introduce us to new social prospects. This worked well, but you were limited by the number of social opportunities you could attend -- like parties, company picnics and blind dates."

The advent of the Web promised singles unprecedented reach and unlimited choices, but the first generation of dating sites went overboard with technology and so-called Dating Science". Most conventional dating sites today force users to provide specific, ideal" descriptions, then deliver either too many or too few results.

Likewise, the recently popular social networking sites give you access to the people in your social circle, but dont provide a way to easily target romantic candidates. With the New Friendfinder.com, you can be both old-fashioned and high-tech, you can find your perfect match, fast -- whether theyre right next door or on the other side of the world.

About Friendfinder Inc.
Headquartered in Palo Alto, CA, Friendfinder Inc. operates a network of 14 dating and relationship sites. With an active membership in excess of 15 million, Friendfinder Inc, is the largest operator of online personals sites, surpassing Yahoo Personals (NASDAQ: YHOO) and Match.com -- an operating business of USA Interactive (NASDAQ: USAI).

For Information Contact:
Jack Mardack
Friendfinder Inc
(650) 847-3129
jack@friendfinderinc.com