Jumbo Finance Corp gets new website and identity. JFC offers a variety of Jumbo and Super Jumbo loans and mortgages online.
Jumbo Finance Corp expands into additional US states and launches new website to offer a variety of jumbo and super jumbo mortgage finance products.
The Imagination Factory recently launched website http://www.jumbofinance.com/ . This site is a new design for Jumbo Finance Corp. in Grand Rapids, Michigan.
"We had made a decision to branch into other states with our $1 million to $10 million residential mortgage products," says Cass Lowrie - president of Jumbo Finance, "and in doing so, we wanted to present a new look and image."
"We went to the phone book, then to the Imagination Factory's website and quickly determined that we didn't need to look any further." explains Lowrie, "We needed a site that was easy to navigate and provided a secure communication channel for our clientele. Because our loan products have rates and features that change, we wanted a mechanism which allowed us to easily make changes to our content."
"We built dynamic content in the site via database-driven pages with a web-based administrative feature." explains Bailey - CEO of the Imagination Factory, "This affords the client an easy way to keep the content fresh and timely. To that we added SSL security and data encryption to the forms AND wrote a custom interface to allow the data to flow into a desktop application unique to the mortgage industry."
Lowrie adds, "The website that the Imagination Factory is 100% what we imagined we 'could have' IF we found the right company. Simultaneous to the site launch, we sent a mailing on our new IFI-designed letterhead and flyer and within a weeks time we had received over 100 calls and numerous online applications. We could not be happier with the finished site and the tools that the Imagination Factory has provided us."
|
