Vincera Software, Inc. Announces Financing User Activity Intelligence Solution Earns Investor Confidence
Vincera Software, Inc., a leader in enterprise software solutions, today announced that it has closed a round of financing, expanding the Series A funding closed in June 2001. Draper Fisher Jurvetson, Triton Ventures, Origin Partners, Starter Fluid and Access Venture Partners each participated in this round. The company will use the investment to focus its efforts on sales channels and marketing.
AUSTIN, TX -- August 7, 2003 -- Vincera Software, Inc., a leader in enterprise software solutions, today announced that it has closed a round of financing, expanding the Series A funding closed in June 2001. Draper Fisher Jurvetson, Triton Ventures, Origin Partners, Starter Fluid and Access Ventures Partners each participated in this round. The company will use the investment to focus its efforts on sales channels and marketing.
The Vincera Software, Inc. User Activity Intelligence Solution provides companies with the ability to unlock critical intelligence from their e-Channel and leverage it across all channels within the organization, with the specific goal of increasing profitability while maintaining compliance with privacy specifications.
User Activity Intelligence, or "UAI", offers a unique no-touch" approach to collecting user level data from all online interactions, and provides the ability to analyze and act upon those interactions in real time. Vincera also offers a proprietary set of predictive models, enabling organizations to understand and proactively address their customers needs from an individual perspective. Such abilities are critical for maximizing profitability and serviceability of customers.
Vincera is well positioned to leverage existing technologies with our User Activity Intelligence solution that seamlessly brings together web analytics, business intelligence and existing corporate applications in a completely scalable and reliable platform, with an excellent return on investment," said Dave Malmstedt, Chairman and CEO of Vincera Software, Inc. Combining intelligent and non-invasive collection with a real-time analysis and execution platform moves e-channel analytics to a critical success factor in support of the Real-Time Enterprise. This funding provides us with the capability of continuing to deliver value-based solutions to the marketplace."
Two years ago we identified Vincera Software as a company that could provide innovative technologies for customers to exploit the e-channel, as it continued becoming a key element in an organization's delivery strategy," said Andreas Stravropoulos, Managing Director of Draper Fisher Jurvetson. User Activity Intelligence evolves web analytics to a strategic pillar within business activity monitoring. We are excited about Vincera's potential and the positive early feedback from customers regarding User Activity Intelligence."
Available immediately, Vinceras User Activity Intelligence Solution consists of patent-pending interaction collection technology, robust collaboration with existing applications, bi-directional data manipulation from any corporate data store, and integrated analytics, modeling and reporting. Vinceras approach is to allow the marketing analytical process to be accomplished iteratively, incrementally and non-intrusively. UAI has been designed as a software solution that is installed within a companys own environment, thereby significantly reducing security, privacy, and corporate data access concerns common to hosted solutions.
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