Tired of Just Send Literature. No Calls Please.

SOHO and small business news release about a new marketing service that solves the typical direct marketing problems of "Just Send Literature and No Calls PLEASE.

Philadelphia, PA August 9, 2003 -- MyMarketingDept. Inc. unveils a new way for SOHO and small B2B firms to market their products/services like big business. Finally there is a common sense method for small business to market their products/services consistently and affordably in the Delaware Valley and we guarantee results," says Bob Hennessey, President.

The secret" of the MyMarketingDept. service is made of three essential elements: a customer centric communications message, alignment with a very specific target audience and consistent delivery of a custom marketing message.

By its very nature small business is usually a victim of small budgets. Consequently consistency is a major void in small business marketing. MyMarketingDept. claims to empower small business to achieve marketing consistency without spending their life savings. Our clients often remark to us that, this is one marketing program that says it is affordable and really is..." said Hennessey.

The second requirement of successful marketing is communicating to your customers with a message that is interesting to them. Telling your potential customers what you can do for them and how great your company is NOT interesting to your potential clients," Hennessey extols. The ability to offer your clients solutions to their problems is," he states.

Most business experts agree that problem/solution selling is a key ingredient in any effective marketing campaign. The unique benefit of MyMarketingDept. appears to lie in its ability to properly implement a customer-centric communications message to a specific receptive target audience and get it delivered consistently.

While seeming simple it really isnt that easy to do. Big business hires entire marketing departments and allocates 15-50% of their operating budgets for marketing. This is something small business just cant do. Most SOHO and small businesses are so consumed with the daily tasks of running their business that most rarely focus enough time or money on building their business. But as we know at great peril.

This is why the MyMarketingDept. method is not a one shot deal, according to Hennessey. We become our SOHO and small business clients marketing department allowing us as a team to focus on building sales and to insure we stay on message and remain consistent for a minimum of one year. After a year, our clients have a complete process to continue marketing on their own or often we continue to work together.

The last element of good marketing is not trying to be all things to all people. This is a very common refrain from many small business owners. We have heard many say, we can sell everybody." While the statement is true the reality is often not. Hennessey concurs, getting small business owners to realize the necessity of targeting specific markets is very challenging, they just want to get bigger and their natural inclination is that the easiest way to get big is to sell everybody."

In a world of a lot of gurus and experts, this marketing program for SOHO and small business seems to make a lot of basic small business horse sense. Its easy to throw money away. And, its refreshing to see a marketing service that focus on solid communications in the interest of the buyer as opposed to a lot of hype to get results. Does it work? Hennessey says, yes, it does and we back it up with a money back guarantee."

So if you tired of just send literature responses or dont call me, Ill call you, contact MyMarketingDept. and check out their new service. You can reach Bob Hennessey at 1-866-875-2534.