"How To Create Your Own 'Electronic Salesperson' To Help You Increase Your Sales"

Reveals What Might Be The Single Biggest Reason Web Sites Fail Or Never Reach Their Potential

August, 2003 -- Ever wonder what led to the 'dot-com bust' and the demise of thousands of online businesses each year?

According to Joel Holtzman, the creator of the world's first "Electronic Salesperson" know as the Objection Handler (www.objectionhandler.com), the answer is an obvious one.

"Web sites are simply not handling sales objections and not measuring why people are not buying. All it takes is the time to learn how to use a form and ask people 'Wait, before you go, can you please tell me the single biggest reason you did not give (X service) a risk free try?'.

This is exactly what an 'electronic salesperson' would do. Best of all, anybody can create one, even if they are on a shoe-string budget."

According to Joel, there are 3 important tips web site owners must use right now in order to create their own 'electronic salesperson':

Tip #1: Ask users who do not subscribe to your newsletter why they chose not to subscribe. Then, gather this data and apply it to your newsletter sign-up page. This information will allow other visitors more confidence to subscribe to your newsletter.

Tip #2: Ask users who leave your site why they chose not to buy. This can be done via an exit popup or a 'Ps' link at the bottom of a sales letter. Use these responses for your sales letter or web copy and handle the objection ahead of time. Had this been done before, how many exiting visitors would have bought?

Tip #3: Ask your subscribers and customers the 2 biggest reasons they wanted to subscribe to your newsletter or do business with you. Use this information to create benefits in your sales letter.

You might find out ways your solution can help a prospect that you never even thought of. Not only that, you might find out that it is your strongest selling point. Imagine missing out on that information for another year.

"With this information, you are allowing yourself to increase your chances of converting more sales, and all you did was use a form and a few minutes of your time. What will you do today that will be of greater benefit to your online business?"

Joel offers free help for web site owners who would like to learn how to create their own 'electronic salesperson'
http://www.objectionhandler.com/free

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