D. A. Fehr Chooses ICICI Infotech to Meld Together the Industrial Plumbing Supply Chain

ORION ERP II Selected from 30 US Vendor Solutions

Edison, NJ (PRWEB) August 27, 2003 -- ICICI Infotech Inc., a global technology solutions company, today announced it would be implementing its ORION ERP II solution in D. A. Fehr, Inc. to streamline the supply chain, from sales and delivery through to automating financial transactions.

D. A. Fehr, a $20 million industrial plumbing supply business since 1965, has four warehouses serving eleven Mid-Atlantic States, with additional nationwide and international import and export. The second generation ERP solution will process 100 plus orders a day from an inventory of more than 8,000 different items with increased accuracy and efficiency. Orions reporting capabilities will also enable better inventory control and increase sales analysis.

We spent over one hundred hours evaluating 30 US vendors, their products and services, to find out their capabilities and knowledge of our business and industry," said Jerry Keck, Director of IT at D. A. Fehr. ICICI Infotech came out the clear winner, with a product that would meet the needs of any size company in the ERP and SCM industry."

We are confident that Orion will improve the efficiency of our business processes and customer communications, leading to faster inventory turns and increase sales opportunities," added Dennis A. Fehr, President of D. A. Fehr.

"Orion will give D. A. Fehr a technological and competitive edge in their market sector," said V. Srinivasan, Managing Director & CEO of ICICI Infotech. We have shown that an ERP can make a difference to the bottom line, and give management increased access to business analysis to improve decision-making."

Orion is being fully customized to fit D. A. Fehrs business processes with no external additions required, integrating D. A. Fehrs legacy systems and databases. D. A. Fehr also plans to introduce use of bar codes into the warehouse, which is supported by the Orion software.

"Our industry is rapidly moving towards eCommerce as the preferred method of doing business, and Orion will mean D. A. Fehr can take advantage of the new electronic marketplace when our customers are ready," said Pauline Fehr, Secretary-Treasurer of D. A. Fehr. Orion provides a true B-to-B eCommerce solution that will benefit our customers, vendors, and employees while increasing company profits."

About ICICI Infotech
ICICI Infotech Inc. is the US arm of a global technology solutions company. It provides a wide range of IT services and solutions to financial, insurance, retail, manufacturing, and government organizations.

ICICI Infotech addresses the critical challenges of todays business community with innovation and initiative, and delivers quality services and products that integrate and optimize technology. The companys services are delivered through the use of seamless on-site and offshore project teams and strategic staffing solutions.
Headquartered in Edison, New Jersey, ICICI Infotech also has a development center in Farmington, Connecticut.

For additional information visit: http://www.icici-infotech.com/us/