Location is everything - the next "big thing" within the mobile industry

CI Mobile Gaming now launches the largest set of location-based entertainment services in Europe for mobile phone users.

Gaming is the second biggest entertainment industry in the world, and the fastest growing one. Using the mobile phone as a gaming device is already established according to studies, more than 90% of the youth segment has played games on their mobile phone.

Location-based games is the latest development now ready to be launched. It adds a dimension to the mobile entertainment and has proven very attractive to the target group people aged 12-25.

CI Mobile Gaming is a newly formed, privately owned company based in the UK. With highly addictive location-based games and entertainment applications developed by one of the most skilled Swedish mobile game developers, CI Mobile Gaming has the biggest portfolio of such products in Europe.

The location-based element takes the mobile entertainment to new levels. CI Mobile Gaming recognize that the users wants games and applications that reflect their lifestyle and help bring their phones to life!

"Even though we of course are "the new kid on the block", CI Mobile Gaming has a very promising future indeed", says the MD Lars Brannvall. A view supported by the large interest shown at the prominent event "London Gaming Week" last week, where the international gaming industry has gathered in large numbers.

The strategy is to rapidly find well connected resellers all over the world to help promoting the products to gateway owners such as operators, portals, media houses e t c.