Impresario Lifestyle (formerly Celebrity Lifestyle Management) Adds New Flavor to the Celebrity Personal Assistant Industry.

Based in Atlanta, Georgia, Impresario Lifestyle, LLC, takes the concept of celebrity lifestyle management full circle by providing personal assistant placement, training & professional development, and a one-stop resource for the sports & entertainment industry. Most people are not aware of the full capabilities of a personal assistant and thus dont know how valuable they can be. Thats where we step in, educating the client and providing professional development resources to celebrity personal assistants all over the country.

People need to be educated to the fact that personal assistants are more than mere gofers". Many personal assistants are experienced business professionals with advanced college degrees who can deliver a level of service that extends far beyond running errands and sorting through fan mail. These lifestyle managers can serve a variety of roles -- personal assistant, household manager, marketing manager, publicist, human resources manager, image & style consultant, executive assistant, etc.

When clients place a personal assistant job order" with Impresario, we do more than just make a referral. We provide consulting services to help clients identify their unique needs and select a personal assistant who can meet them. The recruitment process can be very labor intensive. We help streamline the process by doing all of the leg work in locating a qualified assistant. Since all of our placements are required to be trained personal assistants, we can guarantee the client that the personal assistant we place is a professional with the required skills for the job. To increase the pool of qualified candidates to select from, we hold personal assistant training workshops several times a year. Were even thinking of creating a celebrity personal assistant certification to promote the professional development and visibility of the personal assistant profession.

If a client only needs personal assistant services on a temporary or as-needed basis, the company also provides "a la carte" personal assistant & lifestyle management services. We can furnish clients with a personal assistant for major sporting events anywhere in the country like SuperBowl or NBA All-Star Weekend. It really helps the client enjoy these events without having to worry about VIP accomodations, coordinating tickets and event details, or making dinner reservations. We specialize in locating hard to find resources: must-have tickets to sporting and entertainment events, corporate private box suites, securing dinner reservations at upscale restaurants, etc. Our travel managers also offer travel packages to premiere sporting events like SuperBowl, NBA All-star Weekend, Masters Golf Tournaments, U.S. Open Tennis, etc.

In addition to personal assistant services, we also provide our clients with consulting services in the areas of personal life balance, image & style consulting, marketing, public relations, and human resources. I wanted to bring the concept of celebrity lifestyle management full circle by providing clients with the necessary tools to achieve balance and success in their personal and professional lives. Our goal is to streamline busy lifestyles by providing a high level of personal assistant services and being a one-stop resource for the sports and entertainment industry.

The celebrity personal assistant industry is growing at a rate of 20% per year even during the economic downturn. I knew from my experience in strategic management that as long as an industry is generating healthy profits, it will attract new entrants. So I thought, why not me?" Id always wanted to start an employment agency in which I could help candidates become well rounded professionals by teaching things like how to dress for success, customer service, not to chew gum at work (and certainly not while on the phone), etc -- skills not traditionally taught in school. When I first started my professional career, many of the employers I worked for on temporary assignments were impressed with my professionalism and skills. After I had completed one paralegal assignment, the employer called the agency and told them send me another temp just like MaShelle!" The employer ended up offering me a permanent position. I knew I had a viable business model and the business training and experience to make a celebrity lifestyle management firm work. So I started my research, reading everything I could on the industry. I used money from savings and small loans from family and friends that believed in me, rented office space in a prestigious midtown location, and marketed the business like crazy. This is truly the perfect business for me. It is a unique culmination of my creativity, psychology and legal training, and MBA in HR Management. I can truly say that I love this job!

Impresario Lifestyles goal is to provide celebrities and busy executives with a single point of contact for any lifestyle management need by providing an expert knowledge base in personal assistant services and a resource celebrities can tap into for any lifestyle management task.    

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