CRMDirectory.com Launches Worldwide to Bring Vendors and Providers of Customer Relationship Solutions to Eager Visitors

New on-line community for Customer Relationship Management (CRM) delivers rich buyers guide data and community features and content to masses

NEW JERSEY (PRWEB) September 22, 2003 -- One of the biggest buzzwords in the B2B marketplace today is CRM (Customer Relationship Management), and companies of all sizes are keeping a watchful eye on the CRM application space to see if the promise of happier customers and sustained advantages is real or hype.

Many leading application developers including Microsoft have recently released CRM solutions or enhanced their existing software products to include CRM functionality. Likewise, there has been plenty of competition among vendors in this space and has resulted in some mergers and even hostile take-over attempts.

With so many products, solutions and services available, CEOs, CFOs, CIOs and other decision makers are finding it difficult to navigate the CRM waters and determine what is best for their [Companies] future when it comes to implementing a best of breed" solution. Customer Relationship Management solutions are not new and deal primarily with customer facing business applications such as contact and lead management, database marketing, prospect and campaign management, call centers, customer service, and reporting.

Business decision makers realize the potential of implementing these solutions but find it overwhelming to fully understand all the complex integrations between new and existing internal systems and ensuring that they will see a fast ROI. There is also a significant human aspect associated with these systems as they almost always involve an internal cultural change across one or more department groups in order to be successful. Identifying all of these issues up front and finding the right solution that fits is often the challenge.

Creative Design Concepts based here in N.J. hopes to change that with the launch of www.CRMDirectory.com a new on-line community devoted to providing these decision makers with all the tools and information they need to be able to make smart choice when bringing CRM in-house.

The site is simple to navigate and provides visitors with these core benefits and features:

   On-line buyers guides featuring full page company profiles of vendors and service providers with contact and product information for easy comparison in over 20 categories

   Discussion groups where users can share information and experiences relating to CRM

   An automated RFP system that lets visitors submit their needs, requirements, budget and timeframe, and then quickly send them out to qualified vendors for proposal and bidding responses

   A classified system for locating and posting jobs, items for sale etc.

   An event calendar

   Plenty of daily news, press releases, product reviews, industry success stories and editorial content

There are currently more than 700 articles and news stories available on the site and vendors are taking advantage of buyers guide packages daily. The site provides free access to all content for visitors. Access to the tools such as RFP system is free as well.

Visitors can also subscribe to a complimentary weekly CRM Digest which provides news briefings and CRM related stories that link back to full versions on the web site.

The site has been live and operational for a few months and has already grown to 3500+ subscribers. The company plans to grow to 20,000 by the end of the year and double in size next year.

Vendors and service providers may submit news and product information for a limited time for free, but must subscribe to an annual marketing package to take advantage of buyers guide exposure and to receive RFP leads.

Complete details and information can be found at www.crmdirectory.com

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Contact info:

Don Panek
Editor
Creative Design Concepts (CRMDirectory)
732-432-0375
donp@crmdirectory.com