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All Press Releases for January 18, 2003 Subscribe to this News Feed    
 

Visit the Marthas Vineyard Culinary Classic

The Marthas Vineyard Culinary Classic is bringing the worlds best chefs to Marthas Vineyard this Summer. Chefs from around the country will showcase their talents and cooking specialties at demonstrations,classes and wine-pairings.

(PRWEB) January 18, 2003 -- The Martha's Vineyard Culinary Classic is the Vineyard's premier lifestyle event; an island-wide festival offering visitors and Islanders alike the opportunity to savor the best cooking, wines, beers, spirits and lifestyle offerings and presentations over a four day weekend at the hight of the Summer season.

Classes, seminars and demonstrations will be offered by sponsors and exhibitors from the food and beverage industries, the fashion and art worlds, and boating and automotive companies.

A comprehensive variety of activities will be hosted at venues across the Island, including restaurants, inns and hotels, galleries, historic mansions, private homes and classic yachts.

The MVCC represents an exciting opportunity for sponsors to promote their products in a unique atmosphere to a prequalified demographic.

Current research identifies the primary objectives sought by companies sponsoring events as:
Branding: 52% are looking to improve company brand and product image.
Consumer loyalty: 48% are interested in increasing consumer loyalty.
Sales: 46% seek to increase product sales or find new distribution outlets.
Entertainment: 14% want to impress clients and reward employees.

The unique psychodemographics of visitors drawn by the allure of the Vineyard offers MVCC sponsors a large, desirable audience. Pre- and post-event press coverage of the MVCC- articles, photos, TV and radio stories and ads- will further promote the association between your products and the MVCC.

Food & wine events provide an extremely affluent demographic. Sponsors can expect our audience profile to be comprised of upper-income, well-educated consumers:
83% will be between the ages of 25- 54
72% will have household incomes over $62,000
56% will hold professional or managerial positions
56% will be female

PR and marketing professionals are increasingly turning to event marketing as the most effective way to develop and/or supplement their overall promotional and advertising campaigns. This August, at the hight of the season, the MVCC will provide you with a pre-qualified, captive audience whose attention you can effortlessly attract.

The MVCC stands ready to create custom, targeted promotions to help meet your marketing objectives.

Further information about tickets, participation and sponsorship opportunities may be obtained by contacting Joel Ehrenzweig, MVCC organizer: Joel@MVCulinaryClassic.com

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CONTACT INFORMATION
Joel Ehrenzweig
The Write House PR
1-774-563-0500
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